Happy Brush Aufsteckbürsten

Shoppers searched for this 307K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €651K a year.

Searches, last 12 months

307K

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

5.4%

Market size, estimated

€651Ka year

Peak month

November2.1× the quietest month

Top search term

happy brush118K searches a year

Listings sell for €39.16 on average, from €13.49 to €64.42. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At €39.16 that is €20K to €29K a year per listing.

Average price

€39.16inside the $15 to $100 sweet spot

Price range

€13.49–€64.42

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

€20K–€29K

Returns

2.0%of orders · Amazon Germany median 1.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.7% of listings are out of stock. The average listing ranks #85 within Mund- & Zahnpflege. It carries 722 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

15.7%

Average rank

#85in Mund- & Zahnpflege

Average rating

4.45 starsAmazon Germany average 4.37 stars

Average reviews

722per listing

Listings tracked

17

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

32 months