Is hanfsalbe profitable to sell on Amazon Germany?

The niche generates €583K/yr across 16 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -4.4%. Flapen's verdict: Worth a look (54/100).

How competitive is the hanfsalbe niche?

7 brands and 37 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 96% of demand.

What do buyers complain about in hanfsalbe?

Top complaints mined from reviews: Funktionalität insgesamt, Preis-Leistungs-Verhältnis, Geruch. The return rate is 0.2%.

When does demand for hanfsalbe peak?

Demand peaks in May–Jun; the busiest month runs 2.0× the quietest.

What does it cost to enter the hanfsalbe niche?

Listings span €8.21–€56.49; the average listing price is €24.81 (sweet spot $15–$100). The average incumbent carries 2,575 reviews — the moat a new listing must climb.

hanfsalbe

Worth a look

Shows low returns (0.2%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Incredible€24.81

avg listing price — sweet spot $15–$100

Price range

Great€8.21–€56.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.0%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Good€583K

€583K/yr · 293K searches

Review moat

Okay2,574.81

avg incumbent reviews — the moat a new listing must climb

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-4.4%

90-day search growth — must beat 0% to launch

Brand share

Bad96%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, hanfsalbe is a €583K/yr Amazon Germany market (293K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 54/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

hanfsalbe market data

Units sold / yr: 20K–25K; avg 750–1,000/product
Revenue / yr: €496K–€620K; units × avg price
Conversion rate: 8.0%
Avg BSR: #23
Page quality: 0%
Prime: 75%
Sponsored: 25%
Out of stock: 2.9%
Avg brand age: 55 months
Avg seller age: 176 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

RubaXX56%
5kind clinical skincare18%
Bio-Vital10%
Natura Balance9%
PharmaSGP GmbH2%
CBDVITAL by VITRASAN2%
Open — no brand owns it (1 brand, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.4% search growth over the last 90 days.

Peak months: May, Jun · busiest ÷ quietest = 2.0×

Open Trend

Top hanfsalbe search terms

rubaxx cb gel plus28K/yr +62.6%10.2% conv.
canabissalbe38K/yr +14.9%4.5% conv.
cannabis creme22K/yr +13.3%7.0% conv.
rubaxx cannabis gel49K/yr -46.9%8.2% conv.
cbd creme18K/yr -17.7%3.6% conv.
rubaxx schmerzgel18K/yr -28.2%5.8% conv.
hanfsalbe15K/yr -7.7%3.3% conv.
cbd salbe14K/yr -2.8%3.7% conv.
cbd gel11K/yr +8.0%3.2% conv.
hanf gegen schmerzen10K/yr -0.3%1.4% conv.

All search terms

Top hanfsalbe products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Rubaxx CBD Gel PLUS [120ml] - NEUE STARKE Dosierung mit 1080mg CBD - CBD-PLUS-KOMPLEX mit 3-fach-Aktiv-Prinzip - zur Massage von Muskel- und Gelenkregionen wie Beine Rücken oder Nacken

RubaXX€30.144.2★243 rev

Rubaxx Cannabis CBD Gel [180 ml] HOCHDOSIERT mit ca. 900 mg CBD Cannabissalbe mit Menthol & Minzöl THC-frei

RubaXX€32.064.2★3,636 rev

5kind Extra Starke Hanfcreme 300ml - Hochkonzentriertes Hanföl und Arnika-Creme - zur Massage von Gelenken & Muskeln unterem Rücken Knien Nacken & Schultern - Reich an natürlichen Extrakten

5kind clinical skincare€25.804.5★10,102 rev

Rubaxx Cannabis CBD Gel [120 ml] HOCHDOSIERT Cannabissalbe mit Menthol & Minzöl THC-frei

RubaXX€26.224.2★3,636 rev

Bio-Vital Cannabis Creme Teufelskralle Körper Hanf Creme 4x125ml

Bio-Vital€11.064.6★325 rev

Newest

by launch date

Rubaxx CBD Gel PLUS [160ml] - NEUE STARKE Dosierung mit 1080mg CBD - PLUS-KOMPLEX mit 3-fach-Aktiv-Prinzip

RubaXX€35.12243 rev

2mo ago

Rubaxx CBD Gel PLUS [120ml] - NEUE STARKE Dosierung mit 1080mg CBD - CBD-PLUS-KOMPLEX mit 3-fach-Aktiv-Prinzip - zur Massage von Muskel- und Gelenkregionen wie Beine Rücken oder Nacken

RubaXX€30.14243 rev

7mo ago

RubaXX Arthro 2x [30ml] - Natürliches Arzneimittel speziell bei Arthrose - Kniearthrose Hüftarthrose Fingergelenksarthrose Handgelenksarthrose

RubaXX€56.491,512 rev

10mo ago

Bio-Vital Cannabis Creme Teufelskralle Körper Hanf Creme 4x125ml

Bio-Vital€11.06325 rev

2y ago

Bio-Vital Cannabis Creme Teufelskralle Körper Hanf Creme 6x125ml

Bio-Vital€14.9428 rev

2y ago

What buyers say about hanfsalbe

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt14%

“Super Produkt”

Gelenkschmerzen9%

“Regelmäßiges Auftragen hilft meiner Kniearthrose ausgesprochen gut”

Saugfähigkeit8%

“Creme ist sehr gut, lässt sich gut einreiben und zieht schnell ein”

Geruch7%

“riecht gut”

Effizienz7%

“Wirkt”

beworben Vs Tatsächliches Produkt6%

“Produkt Info”

Preis-Leistungs-Verhältnis5%

“Preis passt”

Linderung von Muskelschmerzen4%

“Sehr gute Creme für Muskeln und Gelenke”

Hautgesundheit4%

“Wirksame Schmerzcreme”

Komfort insgesamt4%

“super, sehr angenehm und hilfreich”

What buyers complain about

Funktionalität insgesamt25%

“Null Wirkung”

Preis-Leistungs-Verhältnis19%

“Hoher Preis”

Geruch9%

“Stinkt erbärmlich”

Schmerzlinderung – insgesamt7%

“Rückenschmerzen”

Symptomreduktion3%

“Absolut null Wirkung”

beworben Vs Tatsächliches Produkt3%

“Hält nicht was sie verspricht”

Gelenkschmerzen2%

“Hilft leider bei Arthrose im Knie gar nicht war rausgeschmissenes Geld”

Allergien2%

“und bin etwas irritiert.”

Inhaltsstoffe – insgesamt2%

“Inhaltsstoffe fragwürdig”

Heizung2%

“Sie gibt eine leichte Wärme ab”

Top return reasons

Funktionalität insgesamt41%

Geruch8%

Gesamtgröße7%

Gelenkschmerzen6%

Qualität insgesamt5%

Inhaltsstoffe – insgesamt4%

beworben Vs Tatsächliches Produkt4%

Produktzustand4%

Kompatibilität – insgesamt3%

Schmerzlinderung – insgesamt3%

Common questions

Is hanfsalbe profitable to sell on Amazon Germany?: The niche generates €583K/yr across 16 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -4.4%. Flapen's verdict: Worth a look (54/100).
How competitive is the hanfsalbe niche?: 7 brands and 37 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in hanfsalbe?: Top complaints mined from reviews: Funktionalität insgesamt, Preis-Leistungs-Verhältnis, Geruch. The return rate is 0.2%.
When does demand for hanfsalbe peak?: Demand peaks in May–Jun; the busiest month runs 2.0× the quietest.
What does it cost to enter the hanfsalbe niche?: Listings span €8.21–€56.49; the average listing price is €24.81 (sweet spot $15–$100). The average incumbent carries 2,575 reviews — the moat a new listing must climb.