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Hanfsalbe

Hanfsalbe shows low returns (0.2%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.

Flapen Score

54
Worth a look

Top 26% of 2,966 Drogerie & Körperpflege niches · +5 vs the category median of 49

Market size 63Growth 23Conversion 79Competition 29Returns 99Price range 84Avg price 95Brand share 9Review moat 39Quality gap 68
This niche Category average · 2,966 niches

Is Hanfsalbe profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Hanfsalbe is a €583K/yr Amazon Germany market (293K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 54/100.

Hanfsalbe: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -4.4% over the last 90 days and 8.0% of searches end in a purchase.

€583K

revenue / yr

Units sold / yr25K
Search volume / yr-4.4%293K
Conversion rate8.0%
Avg price€24.81

Who owns the niche?

The top 5 brands hold 96% of demand, so 4% of the market is open.

4%

open market share

Brands · sellers7 · 37
Top-5 product click share68%
Open market4%
Avg brand age55 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement25%
New entrants (1y)3· 3 succeeded
Avg rating4.3★
Avg reviews2,575

Top Hanfsalbe products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

€0€58K€117K€175K€233K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

37

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

2%

  • RubaXX56%
  • 5kind clinical skincare18%
  • Bio-Vital10%
  • Natura Balance9%
  • PharmaSGP GmbH2%
  • CBDVITAL by VITRASAN2%
  • Open — no brand owns it (1 brand, 2%)

Hanfsalbe demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume293KCVR8.0%Products16Brands7Top 5 Brands96%OOS Rate2.9%Rating4.3★Reviews2,575Avg BSR#23
6K4KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.0×

Top Hanfsalbe search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • rubaxx cb gel plus28K/yr
  • canabissalbe38K/yr
  • cannabis creme22K/yr
  • rubaxx cannabis gel49K/yr
  • cbd creme18K/yr
  • rubaxx schmerzgel18K/yr
  • hanfsalbe15K/yr
  • cbd salbe14K/yr
  • cbd gel11K/yr
  • hanf gegen schmerzen10K/yr

What reviews say buyers love and hate about Hanfsalbe

What buyers mention most, as a share of all reviews.

What buyers love

68% of reviews
Qualität insgesamt14%

Super Produkt

Gelenkschmerzen9%

Regelmäßiges Auftragen hilft meiner Kniearthrose ausgesprochen gut

Saugfähigkeit8%

Creme ist sehr gut, lässt sich gut einreiben und zieht schnell ein

Geruch7%

riecht gut

Effizienz7%

Wirkt

What buyers complain about

72% of reviews
Funktionalität insgesamt25%

Null Wirkung

Preis-Leistungs-Verhältnis19%

Hoher Preis

Geruch9%

Stinkt erbärmlich

Schmerzlinderung – insgesamt7%

Rückenschmerzen

Symptomreduktion3%

Absolut null Wirkung

Hanfsalbe return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
41%
2Geruch
8%
3Gesamtgröße
7%
4Gelenkschmerzen
6%
5Qualität insgesamt
5%

Common Hanfsalbe questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hanfsalbe 54/100 on Amazon Germany — Worth a look. The niche generates €583K/yr across 16 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved -4.4% over the last 90 days.
Search demand for Hanfsalbe on Amazon Germany peaks in May–Jun, where the busiest month runs 2.0× the quietest.