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Haftcreme

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 94% of clicks, so Haftcreme is a Maybe.

Flapen Score
62
62 / 100
Top 6% of 2,966 Drogerie & Körperpflege niches · +13 vs the category median of 49
Market size
€1.2M/yr647K searches / yr
90-day growth
+2.8%search demand this quarter
Competition
60%top-5 click share · 8 brands · 103 sellers

Flapen Score

Haftcreme against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Haftcreme is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Haftcreme market on Amazon at a glance

Shoppers on Amazon Germany searched for Haftcreme 647K times last year and spent an estimated €1.2M. The top 5 brands take 94% of clicks. Demand peaks in May. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 9.8% of those searches ended in a purchase.

Shoppers searched for this 647K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.2M a year.

Searches, last 12 months
647K
Growth, 90 days vs prior 90
+2.8%
Conversion, latest week
9.8%
Market size, estimated
€1.2Ma year
Peak month
May1.9× the quietest month
Top search term
haftcreme extra-super-stark für die dritten130K searches a year

02 · Price

A sale here is worth €18.88.

Listings sell for €18.88 on average, from €2.30 to €58.65. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At €18.88 that is €47K to €57K a year per listing.

Average price
€18.88inside the $15 to $100 sweet spot
Price range
€2.30–€58.65
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
60K–80K
Units per listing a year
2,500–3,000
Revenue per listing a year
€47K–€57K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #29 within Mund- & Zahnpflege. It carries 1,159 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
89%
Out of stock, average day
2.1%
Average rank
#29in Mund- & Zahnpflege
Average rating
4.11 starsAmazon Germany average 4.37 stars
Average reviews
1,159per listing
Listings tracked
19

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
47 months

Products

Top Haftcreme products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.

€0€120K€239K€359K€479K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

103

Est. top-5 brand share

94%

Top 20: 100%

Est. top-5 click share

60%

Top 20: 100%

Open market

4%

  • DinaBase740%
  • Blend-a-dent39%
  • Kukident11%
  • Corega3%
  • Laboratoire Medident2%
  • Blend-A-Dent2%
  • Open — no brand owns it (2 brands, 4%)

Demand

Haftcreme search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.9×

Search terms

Top Haftcreme search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • haftcreme extra-super-stark für die dritten130K/yr
  • haftcreme118K/yr
  • dina base 7 haftgel38K/yr
  • haftcreme für zahnprothesen29K/yr
  • blendadent haftcreme extra stark41K/yr
  • blend a dent haftcreme57K/yr
  • prothesenkleber34K/yr
  • dinabase7 zahnprothesen haftgel36K/yr
  • dinabase 727K/yr
  • zahnprothesen kleber20K/yr

Reviews and returns

What reviews say buyers love and hate about Haftcreme

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Haftung/Klebrigkeit”
36%of negative reviews mention “Haftung/Klebrigkeit”
0.1%of orders come back
“Haftung”
A buyer, on “Haftung/Klebrigkeit”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Haftcreme questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data