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66

hämorrhoiden salbe

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 88Growth 17Conversion 90Competition 40Returns 99Price range 74Avg price 80Brand share 70Review moat 50Quality gap 80

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Conversion

Great10.7%

search→purchase rate — share of searches ending in a sale

Market size

Great€1.6M

€1.6M/yr · 876K searches

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great€17.08

avg listing price — sweet spot $15–$100

Price range

Good€7.64–€36.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Review moat

Good1,488.62

avg incumbent reviews — the moat a new listing must climb

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-15.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, hämorrhoiden salbe is a €1.6M/yr Amazon Germany market (876K searches/yr). The top 5 brands hold 63% of demand. Verdict: Worth a look — 66/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
80K–100K
avg 3,000–4,000/product
Revenue / yr
€1.4M–€1.7M
units × avg price
Launch success
2 of 3 new (360d)
Conversion rate
10.7%
Avg BSR
#431
Page quality
0%
Prime
67%
Sponsored
81%
Out of stock
0.0%
Avg brand age
60 months
Avg seller age
180 days

Competition

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

46

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

61%

Top 20: 99%

Open market

31%

  • Medolin21%
  • Evolsin18%
  • Azulenal11%
  • SOS8%
  • POSTERISAN6%
  • Apotheker's Best6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.3% search growth over the last 90 days.
18K13KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€160K20%€321K30%€481K40%€641K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt15%

“super Produkt”

Allergien8%

“Für leichte Reizungen sicher in Ordnung”

Benutzerfreundlichkeit8%

“Einfache Handhabung”

Effizienz8%

“Wirkt super”

Komfort insgesamt6%

“Sehr angenehmes und wirksames Gel”

beworben Vs Tatsächliches Produkt5%

“Erfüllt seinen Zweck”

Linderung von Juckreiz4%

“Lindert Juckreiz, praktische Einwegtuben, teurer Preis”

Preis-Leistungs-Verhältnis4%

“Preis Leistung voll ok”

Hautgesundheit3%

“und beruhigt die Haut”

Dosierung3%

“Leicht zu dosieren”

What buyers complain about

Funktionalität insgesamt36%

“Null Wirkung”

Preis-Leistungs-Verhältnis21%

“Geld verschwendung”

Allergien7%

“Allergisch gegen Wollwachs”

Geruch3%

“stinkt etwas”

Dosierung2%

“Hilfe zur Dosierung wäre wünschenswert”

Entflammbar2%

“Bei mir brennt die Salbe”

Qualität insgesamt2%

“Müll”

Ethischer Handel/Fairer Handel2%

“Betrug”

Entzündung2%

“Es dauert damit deutlich länger die Entzündung bzw die Schwellung in den Griff zu bekommen”

Einfache Reinigung2%

“Schmiert total, man hat Mühe die Hände wieder sauber zu bekommen”

Top return reasons

Funktionalität insgesamt49%
beworben Vs Tatsächliches Produkt14%
Inhaltsstoffe – insgesamt11%
Produktzustand6%
Farbe3%
Benutzerfreundlichkeit3%
Entflammbar3%
Fleckenbeständigkeit3%
Hautgesundheit3%
Auslaufsicher3%

Common questions

Is hämorrhoiden salbe profitable to sell on Amazon Germany?
The niche generates €1.6M/yr across 21 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.3%. Flapen's verdict: Worth a look (66/100).
How competitive is the hämorrhoiden salbe niche?
17 brands and 46 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 63% of demand.
What do buyers complain about in hämorrhoiden salbe?
Top complaints mined from reviews: Funktionalität insgesamt, Preis-Leistungs-Verhältnis, Allergien. The return rate is 0.1%.
When does demand for hämorrhoiden salbe peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the hämorrhoiden salbe niche?
Listings span €7.64–€36.26; the average listing price is €17.08 (sweet spot $15–$100). The average incumbent carries 1,489 reviews — the moat a new listing must climb.

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