Skip to content

Habichtskraut

Maybe

Search demand grew >1,000% this quarter. But shoppers spend an estimated $23K a year here, so Habichtskraut is a Maybe.

Flapen Score
54
54 / 100
Top 26% of 2,966 Drogerie & Körperpflege niches · +5 vs the category median of 49
Market size
€23K/yr22K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
77%top-5 click share · 10 brands · 10 sellers

Flapen Score

Habichtskraut against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Habichtskraut is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Habichtskraut market on Amazon at a glance

Shoppers on Amazon Germany searched for Habichtskraut 22K times last year and spent an estimated €23K. The top 5 brands take 90% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated €23K a year.

Searches, last 12 months
22K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
6.9%
Market size, estimated
€23Ka year
Top search term
habichtskraut13K searches a year

02 · Price

A sale here is worth €14.90.

Listings sell for €14.90 on average, from €3.53 to €33.21. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €14.90 that is €0 to €1K a year per listing.

Average price
€14.90under the $15 to $100 sweet spot
Price range
€3.53–€33.21
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 20% ship with Prime. On an average day, 28.4% of listings are out of stock. The average listing ranks #2,589 within Multivitamin & Mineralien. It carries 195 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
20%
Out of stock, average day
28.4%
Average rank
#2,589in Multivitamin & Mineralien
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
195per listing
Listings tracked
15

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Habichtskraut products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

€0€2K€5K€7K€9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)6 products missing review or click data not plotted

Brands

10 rising

Sellers

10

Est. top-5 brand share

90%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

8%

  • mynatura41%
  • Naturalma40%
  • Baumschule Pflanzenvielfalt4%
  • PlantaPro3%
  • Generisch2%
  • BEEMEN2%
  • Open — no brand owns it (4 brands, 8%)

Search terms

Top Habichtskraut search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • habichtskraut13K/yr
  • kleines habichtskraut5K/yr
  • habichtskraut tee4K/yr

Reviews and returns

What reviews say buyers love and hate about Habichtskraut

We read the reviews and the return reasons for every product selling here.

64%of positive reviews mention “Qualität insgesamt”
50%of negative reviews mention “Funktionalität insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Wirkung hatte ich bei keinem Produkt verspürt - auch nicht am Ende der Flasche”
A buyer, on “Funktionalität insgesamt”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

6 topics

NegativePositive

FAQ

Common Habichtskraut questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data