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Haarentfernung Laser

Maybe

Shoppers spend an estimated $6.4M a year here. But the top 5 brands take 95% of clicks, so Haarentfernung Laser is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 2,966 Drogerie & Körperpflege niches · +11 vs the category median of 49
Market size
€6.4M/yr2.1M searches / yr
90-day growth
+45.6%search demand this quarter
Competition
35%top-5 click share · 10 brands · 197 sellers

Flapen Score

Haarentfernung Laser against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Haarentfernung Laser is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Haarentfernung Laser market on Amazon at a glance

Shoppers on Amazon Germany searched for Haarentfernung Laser 2.1M times last year and spent an estimated €6.4M. The top 5 brands take 95% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +45.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €6.4M a year.

Searches, last 12 months
2.1M
Growth, 90 days vs prior 90
+45.6%
Conversion, latest week
1.5%
Market size, estimated
€6.4Ma year
Peak month
November2.9× the quietest month
Top search term
laser haarentfernung311K searches a year

02 · Price

A sale here is worth €202.96.

Listings sell for €202.96 on average, from €7.95 to €485.46. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At €202.96 that is €203K to €254K a year per listing.

Average price
€202.96above the $15 to $100 sweet spot
Price range
€7.95–€485.46
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
1,000–1,250
Revenue per listing a year
€203K–€254K
Returns
2.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #16 within Rasur & Enthaarung. It carries 1,046 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
13.6%
Average rank
#16in Rasur & Enthaarung
Average rating
4.23 starsAmazon Germany average 4.37 stars
Average reviews
1,046per listing
Listings tracked
41

04 · Newcomers

18 of last year's 21 launches cleared the first-year sales bar.

21 products launched here in the last 12 months. 18 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
21
Successful launches
18Amazon's first-year sales bar
Average brand age
35 months

Products

Top Haarentfernung Laser products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

10 falling

Sellers

197

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

35%

Top 20: 78%

Open market

3%

  • Brand 139%
  • Brand 231%
  • Brand 318%
  • Brand 45%
  • Brand 52%
  • Brand 61%
  • Open — no brand owns it (4 brands, 3%)

Demand

Haarentfernung Laser search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Haarentfernung Laser search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • laser haarentfernung311K/yr
  • ipl geräte haarentfernung339K/yr
  • haarentfernung laser243K/yr
  • haarentfernung168K/yr
  • ipl215K/yr
  • philips lumea128K/yr
  • braun ipl132K/yr
  • braun silk expert pro 562K/yr
  • philips lumea ipl series 990064K/yr
  • ipl haarentfernungsgerät64K/yr

Reviews and returns

What reviews say buyers love and hate about Haarentfernung Laser

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Benutzerfreundlichkeit”
19%of negative reviews mention “Funktionalität insgesamt”
2.7%of orders come back
“Wirkung = 0”
A buyer, on “Funktionalität insgesamt”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Haarentfernung Laser questions

Answered from the same tracked data.