Grüne Mutter
PassGrüne Mutter scores 67 out of 100, a Pass. Shoppers spend an estimated $97K a year here, search demand grew +86.6% this quarter, and an estimated 0.0% of orders come back.
- Flapen Score
- 67 / 100Top 2% of 2,966 Drogerie & Körperpflege niches · +18 vs the category median of 4967
- Market size
- €97K/yr102K searches / yr
- 90-day growth
- +86.6%search demand this quarter
- Competition
- 53%top-5 click share · 17 brands · 35 sellers
Flapen Score
Grüne Mutter against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Grüne Mutter is stronger. Inside it, weaker.
Market
The Grüne Mutter market on Amazon at a glance
Shoppers on Amazon Germany searched for Grüne Mutter 102K times last year and spent an estimated €97K. The top 5 brands take 68% of clicks. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 102K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +86.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €97K a year.
- Searches, last 12 months
- 102K
- Growth, 90 days vs prior 90
- +86.6%
- Conversion, latest week
- 4.2%
- Market size, estimated
- €97Ka year
- Top search term
- lila leben74K searches a year
02 · Price
A sale here is worth €22.51.
Listings sell for €22.51 on average, from €8.57 to €39.87. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €22.51 that is €0 to €2K a year per listing.
- Average price
- €22.51inside the $15 to $100 sweet spot
- Price range
- €8.57–€39.87
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 19.9% of listings are out of stock. The average listing ranks #205 within Nahrungsergänzung. It carries 823 reviews at 4.00 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 78%
- Out of stock, average day
- 19.9%
- Average rank
- #205in Nahrungsergänzung
- Average rating
- 4.00 starsAmazon Germany average 4.37 stars
- Average reviews
- 823per listing
- Listings tracked
- 23
04 · Newcomers
5 of last year's 14 launches cleared the first-year sales bar.
14 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 14
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Grüne Mutter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
35
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
53%
Top 20: 96%
Open market
27%
- Brand 130%
- Brand 215%
- Brand 39%
- Brand 48%
- Brand 57%
- Brand 65%
Demand
Grüne Mutter search demand
Weekly searches over the year. Pick a range.
Search terms
Top Grüne Mutter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- lila leben74K/yr
- lila leben vitafant14K/yr
- vitafant lila leben10K/yr
- lila helfer entgiftungspulver3K/yr
Reviews and returns
What reviews say buyers love and hate about Grüne Mutter
We read the reviews and the return reasons for every product selling here.
“schmeckt absolut schrecklich”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
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FAQ
Common Grüne Mutter questions
Answered from the same tracked data.