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frosch waschmittel

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 35Growth 25Conversion 79Competition 22Returns 100Price range 57Avg price 66Brand share 0Review moat 96Quality gap 18

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Incredible86.54

avg incumbent reviews — the moat a new listing must climb

Conversion

Great7.9%

search→purchase rate — share of searches ending in a sale

Avg price

Good€13.89

avg listing price — sweet spot $15–$100

Price range

Good€2.40–€31.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay€171K

€171K/yr · 156K searches

Growth

Bad-0.7%

90-day search growth — must beat 0% to launch

Competition

Bad74%

top-5 click share — a locked-up shelf

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, frosch waschmittel is a €171K/yr Amazon Germany market (156K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 43/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

frosch waschmittel market data

Units sold / yr
10K–13K
avg 250–500/product
Revenue / yr
€139K–€174K
units × avg price
Conversion rate
7.9%
Avg BSR
#96
Page quality
0%
Prime
62%
Sponsored
31%
Out of stock
2.6%
Avg brand age
54 months
Avg seller age
182 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

34

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • Frosch100%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.7% search growth over the last 90 days.
6K4KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top frosch waschmittel search terms

  • frosch waschmittel125K/yr
  • waschmittel frosch13K/yr
  • frosch waschpulver9K/yr
  • frosch waschmittel flüssig5K/yr
  • frosch sensitiv waschmittel4K/yr
All search terms

Top frosch waschmittel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€17K20%€34K30%€51K40%€68K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about frosch waschmittel

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch30%

“Entfernt Gerüche”

Waschechtheit15%

“Sehr schönes mildes Waschmittel”

Einfache Reinigung9%

“Die Anwendung des Reinigers ist super easy”

Qualität insgesamt9%

“Good product”

beworben Vs Tatsächliches Produkt7%

“Es macht sein Job”

Umweltfreundlichkeit5%

“Umwelt”

Allergien4%

“Für mich als Allergiker das beste Waschmittel,ohne Duft,trotzdem ist die Wäsche frisch”

Reinigung4%

“Gutes, mildes Waschmittel für den Alltag”

Preis-Leistungs-Verhältnis3%

“Super Preis Leistungen”

Frische2%

“Fresh”

What buyers complain about

Geruch41%

“Dieses Waschmittel stinkt”

Einfache Reinigung12%

“reinigt nicht richtig”

Preis-Leistungs-Verhältnis8%

“Der Preis könnte allerdings niedriger sein”

Qualität insgesamt8%

“Gutes Produkt, günstig”

Materialqualität3%

“Allerdings werden sehr empfindlich Materialien nicht so weich, wie ich es von einem Konkurrenzprodukt gewöhnt war”

Allergien2%

“Nicht für Geruchsallergiker”

Top return reasons

Auslaufsicher55%
Geruch23%
Fleckenbeständigkeit5%
Materialqualität2%
Feucht/Trocken2%
Stärke2%
Gesamtgröße2%
Farbe2%
Benutzerfreundlichkeit2%
Verdünnt/wässrig2%

Common questions

Is frosch waschmittel profitable to sell on Amazon Germany?
The niche generates €171K/yr across 13 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is -0.7%. Flapen's verdict: Skip it (43/100).
How competitive is the frosch waschmittel niche?
1 brands and 34 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in frosch waschmittel?
Top complaints mined from reviews: Geruch, Einfache Reinigung, Preis-Leistungs-Verhältnis. The return rate is 0.1%.
When does demand for frosch waschmittel peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the frosch waschmittel niche?
Listings span €2.40–€31.89; the average listing price is €13.89 (sweet spot $15–$100). The average incumbent carries 87 reviews — the moat a new listing must climb.