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Frischhaltefolie

a concentrated shelf (top 5 take 95% of clicks) — Frischhaltefolie doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 2,543 of 2,966 Drogerie & Körperpflege niches · −9 vs the category median of 49

Market size 32Growth 29Conversion 97Competition 4Returns 99Price range 37Avg price 23Brand share 6Review moat 62Quality gap 35
This niche Category average · 2,966 niches

Is Frischhaltefolie profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Frischhaltefolie is a €146K/yr Amazon Germany market (116K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 40/100.

Frischhaltefolie: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +3.2% over the last 90 days and 14.9% of searches end in a purchase.

€146K

revenue / yr

Units sold / yr30K
Search volume / yr+3.2%116K
Conversion rate14.9%
Avg price€8.43

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

2%

open market share

Brands · sellers6 · 12
Top-5 product click share95%
Open market2%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 7 products

Sponsored placement57%
New entrants (1y)1· 0 succeeded
Avg rating4.5★
Avg reviews1,004

Top Frischhaltefolie products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

€0€22K€44K€66K€87K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

12

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • by Amazon46%
  • Toppits31%
  • Paclan13%
  • Jet-Cut5%
  • Cuki2%
  • RENEWPOK2%

Frischhaltefolie demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume116KCVR14.9%Products7Brands6Top 5 Brands98%OOS Rate0.0%Rating4.5★Reviews1,004Avg BSR#18
3K2KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

What reviews say buyers love and hate about Frischhaltefolie

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Qualität insgesamt23%

Beste Qualität finde ich- Besser als wie im Kaufmarkt

Preis-Leistungs-Verhältnis15%

Preis stimmt

Benutzerfreundlichkeit13%

Perfekte Handhabung

beworben Vs Tatsächliches Produkt11%

Macht was es soll

Haltbarkeit9%

Gute Haltbarkeit

What buyers complain about

88% of reviews
Qualität insgesamt29%

Was ein Schrott

Haftung/Klebrigkeit23%

Haftet schlecht

Benutzerfreundlichkeit17%

lässt sich daher schwer verarbeiten.

Dicke10%

Sie ist sehr dünn

Stärke4%

Außerdem ist sie extrem dünn und reißt leicht

Frischhaltefolie return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
58%
2Qualität insgesamt
25%
3Produktzustand
8%
4Geruch
8%

Common Frischhaltefolie questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Frischhaltefolie 40/100 on Amazon Germany — Skip it. The niche generates €146K/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +3.2% over the last 90 days.
Search demand for Frischhaltefolie on Amazon Germany is steady year-round — the busiest month runs 1.2× the quietest.