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frischhaltefolie

Skip it

A concentrated shelf (top 5 take 95% of clicks) — this niche doesn't clear our bar today.

Market size 32Growth 29Conversion 97Competition 4Returns 99Price range 37Avg price 23Brand share 6Review moat 62Quality gap 35

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Incredible14.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,003.86

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€1.27–€22.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay€146K

€146K/yr · 116K searches

Growth

Okay+3.2%

90-day search growth — must beat 0% to launch

Avg price

Bad€8.43

avg listing price — sweet spot $15–$100

Brand share

Bad98%

top-5 brand share — brand-locked demand

Competition

Bad95%

top-5 click share — a locked-up shelf

According to Flapen's Amazon Germany niche tracking, frischhaltefolie is a €146K/yr Amazon Germany market (116K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 40/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

frischhaltefolie market data

Units sold / yr
25K–30K
avg 4,000–5,000/product
Revenue / yr
€211K–€253K
units × avg price
Conversion rate
14.9%
Avg BSR
#18
Page quality
0%
Prime
100%
Sponsored
57%
Out of stock
0.0%
Avg brand age
46 months
Avg seller age
195 days

Competition & brand share

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

12

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • by Amazon46%
  • Toppits31%
  • Paclan13%
  • Jet-Cut5%
  • Cuki2%
  • RENEWPOK2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +3.2% search growth over the last 90 days.
3K2KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top frischhaltefolie products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%€22K30%€44K45%€66K60%€87K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

What buyers say about frischhaltefolie

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt23%

“Beste Qualität finde ich- Besser als wie im Kaufmarkt”

Preis-Leistungs-Verhältnis15%

“Preis stimmt”

Benutzerfreundlichkeit13%

“Perfekte Handhabung”

beworben Vs Tatsächliches Produkt11%

“Macht was es soll”

Haltbarkeit9%

“Gute Haltbarkeit”

Haftung/Klebrigkeit9%

“Sehr gut anhaftend und gut haltbar”

Frische6%

“Lebensmittel bleiben so schön frisch”

Funktionalität insgesamt6%

“Einzigartiges System, funktioniert perfekt”

Flexibilität2%

“Sie lässt sich ausreichend dehnen”

Gesamtgröße1%

“Besonders praktisch ist die ausreichende Länge von 75 Metern, wodurch eine Rolle lange hält”

What buyers complain about

Qualität insgesamt29%

“Was ein Schrott”

Haftung/Klebrigkeit23%

“Haftet schlecht”

Benutzerfreundlichkeit17%

“lässt sich daher schwer verarbeiten.”

Dicke10%

“Sie ist sehr dünn”

Stärke4%

“Außerdem ist sie extrem dünn und reißt leicht”

Komfort insgesamt4%

“Manchmal verrutscht die Rolle im Karton oder die Öffnung gibt etwas nach, wodurch das Ganze weniger komfortabel wird als es eigentlich sein müsste”

Top return reasons

Gesamtgröße58%
Qualität insgesamt25%
Produktzustand8%
Geruch8%

Common questions

Is frischhaltefolie profitable to sell on Amazon Germany?
The niche generates €146K/yr across 7 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +3.2%. Flapen's verdict: Skip it (40/100).
How competitive is the frischhaltefolie niche?
6 brands and 12 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in frischhaltefolie?
Top complaints mined from reviews: Qualität insgesamt, Haftung/Klebrigkeit, Benutzerfreundlichkeit. The return rate is 0.1%.
When does demand for frischhaltefolie peak?
Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the frischhaltefolie niche?
Listings span €1.27–€22.97; the average listing price is €8.43 (sweet spot $15–$100). The average incumbent carries 1,004 reviews — the moat a new listing must climb.