fresubin
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Market size
Incredible€2.2M€2.2M/yr · 596K searches
Price range
Incredible€22.46–€56.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great€46.65avg listing price — sweet spot $15–$100
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Review moat
Good558.44avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-7.9%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Germany niche tracking, fresubin is a €2.2M/yr Amazon Germany market (596K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan. Verdict: Worth a look — 56/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
fresubin market data
- Units sold / yr
- 50K–60K
- avg 3,000–4,000/product
- Revenue / yr
- €2.3M–€2.8M
- units × avg price
- Conversion rate
- 8.0%
- Avg BSR
- #39
- Page quality
- 0%
- Prime
- 0%
- Sponsored
- 63%
- Out of stock
- 1.4%
- Avg brand age
- 66 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
3 flat
Sellers
27
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- Fresubin42%
- Fresenius33%
- RWmedical Ihr Partner im Beschaffungsprozess25%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.9% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.6×
Top fresubin search terms
- fresubin215K/yr
- fresubin trinknahrung142K/yr
- fresubin 400 kcal99K/yr
- fresubin 2kcal45K/yr
- fresubin energy drink28K/yr
- fresenius trinknahrung hochkalorisch8K/yr
- fresubin 2 kcal drink8K/yr
- fresubin 2 kcal8K/yr
- fresubin mischkarton 24x200ml4K/yr
- fresubin trinknahrung 400 kcal5K/yr
Top fresubin products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fresubin Energy Drink - Mischkarton Hochkalorische Trinknahrung von Fresenius Kabi in 6 Geschmacksrichtungen 300 kcal pro Flasche (200 ml (24er Pack) Mischkarton)
Fresubin€45.414.6★612 rev
Fresubin Energy Drink Probierset 6x200 ml
RWmedical Ihr Partner im Beschaffungsprozess€22.464.5★351 rev
Fresubin Energy Drink Medizinische Trinknahrung Vanille Schokolade und Erdbeere Best of 3 Sorten
RWmedical Ihr Partner im Beschaffungsprozess€34.364.8★5 rev
Fresubin 2Kcal DRINK 6x4x200ml Mischkarton
Fresubin€51.414.5★478 rev
Fresenius Kabi Energy Drink Mischkarton 6x4x200 ml
Fresenius€44.434.6★1,382 rev
Newest
by launch dateFresubin Energy Drink Medizinische Trinknahrung Vanille Schokolade und Erdbeere Best of 3 Sorten
RWmedical Ihr Partner im Beschaffungsprozess€34.365 rev
Fresubin Energy Drink - Mischkarton Hochkalorische Trinknahrung von Fresenius Kabi in 6 Geschmacksrichtungen 300 kcal pro Flasche (200 ml (24er Pack) Mischkarton)
Fresubin€45.41612 rev
Fresubin Energy Drink - Vanille Hochkalorische Trinknahrung von Fresenius Kabi 300 kcal pro Flasche laktosearm ohne Ballaststoffe ideal bei Mangelernährung (200 ml (24er Pack) Vanille)
Fresubin€50.00129 rev
Fresenius Kabi Energy Drink Mischkarton 6x4x200 ml
Fresenius€44.431,382 rev
Fresubin Energy Drink Probierset 6x200 ml
RWmedical Ihr Partner im Beschaffungsprozess€22.46351 rev
Trending
90-day click momentumFresubin Energy Drink Medizinische Trinknahrung Vanille Schokolade und Erdbeere Best of 3 Sorten
RWmedical Ihr Partner im Beschaffungsprozess€34.364.8★
Fresubin 2 kcal Drink 24x200ml - Vanille
Fresubin€56.194.7★
Fresubin Energy Drink Probierset 6x200 ml
RWmedical Ihr Partner im Beschaffungsprozess€22.464.5★
Fresubin Fresenius Kabi Deutschland GmbH Protein Energy Drink Mischkarton Trinkflasche 6X4X
Fresenius€48.934.5★
Fresubin ENERGY Fibre Drink Mischkarton Trinkflasche 6 X 4 X 200 ml
Fresenius€53.004.6★
What buyers say about fresubin
What buyers praise and complain about, mined from review topics.What buyers love
“Schmeckt super”
“Bestes Produkt”
“Gute Nahrungsergänzung”
“Top Preis-Leistung”
“entspricht den Erwartungen”
“gnaz gut”
“Der Energy Drink ist sehr sättigen”
“Schnell u. unkompliziert”
“es passt”
“Sie enthalten alle wichtigen Vitamine, Mineralstoffe und Nährstoffe, die ein geschwächter Körper braucht – und das in einer kompakten, leicht trinkbaren Form”
What buyers complain about
“Reklamation”
“schlechteste Geschmacksrichtung doppelt eingepackt”
“Geld rausgeschmissen”
“Zu süß”
“Geschmack extrem künstlich”
“Gutes Nahrungsergänzungsmittel, allerdings schlechtes Mischverhältnis”
“Aber die ganze Sendung sollte diese Qualitätsstufe haben”
Top return reasons
Common questions
- Is fresubin profitable to sell on Amazon Germany?
- The niche generates €2.2M/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -7.9%. Flapen's verdict: Worth a look (56/100).
- How competitive is the fresubin niche?
- 3 brands and 27 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in fresubin?
- Top complaints mined from reviews: beworben Vs Tatsächliches Produkt, Geschmack, Preis-Leistungs-Verhältnis. The return rate is 0.0%.
- When does demand for fresubin peak?
- Demand peaks in Jan; the busiest month runs 1.6× the quietest.
- What does it cost to enter the fresubin niche?
- Listings span €22.46–€56.19; the average listing price is €46.65 (sweet spot $15–$100). The average incumbent carries 558 reviews — the moat a new listing must climb.