How competitive is the Fleckenstift niche on Amazon Germany?

3 brands and 57 sellers compete in Fleckenstift on Amazon Germany. The top 5 Fleckenstift products take 97% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Fleckenstift niche?

Fleckenstift sells for €8.89 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €2.49–€16.10. The average incumbent carries 3,611 reviews — the moat a new listing must climb.

Fleckenstift

brand-locked demand (top 5 brands take 100% of clicks) — Fleckenstift doesn't clear our bar today.

Signals Trending

Flapen Score

Skip it

Ranks 1,556 of 2,966 Drogerie & Körperpflege niches · −1 vs the category median of 49

This niche Category average · 2,966 niches

Is Fleckenstift profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Fleckenstift is a €110K/yr Amazon Germany market (80K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 48/100.

Fleckenstift: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +110.9% over the last 90 days and 15.6% of searches end in a purchase.

€110K

revenue / yr

Units sold / yr8K

Search volume / yr+110.9%80K

Conversion rate15.6%

Avg price€8.89

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers3 · 57

Top-5 product click share97%

Open market0%

Avg brand age42 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 6 products

Top Fleckenstift products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Dr. Beckmann eXpress Fleckenstift | Effektiver Fleckentferner für unterwegs | Schnelle und einfache Lösung | 9 ml (1er Pack)

Price: €2.49
Rating: 4.4/5
Reviews: 1,203
Age: 16y ago

Tide Fleckenentferner für Kleidung Tide To Go Stift sofortiger Fleckenentferner für Kleidung Reise- und Taschengröße 3 Stück

Price: €16.10
Rating: 4.7/5
Reviews: 9,042
Age: 2y ago

Tide Go .0338FL oz 3 ct par Tide

Price: €13.78
Rating: 4.6/5
Reviews: 1,523
Age: 9y ago

Aktiv Fleckenstift | Effektiver Fleckenentferner für unterwegs | Anti-Flecken-Formel

Price: €5.89
Rating: 3.7/5
Reviews: 143
Age: 2y ago

Procter & Gamble 4.749 8 cm Tide To Go Instant Fleckenentferner Stift

Price: €7.85
Rating: 4.3/5
Reviews: 8,550
Age: 15y ago

Newest

by launch date

Aktiv Fleckenstift | Effektiver Fleckenentferner für unterwegs | Anti-Flecken-Formel

Price: €5.89
Rating: 3.7/5
Reviews: 143
Age: 2y ago

Tide Fleckenentferner für Kleidung Tide To Go Stift sofortiger Fleckenentferner für Kleidung Reise- und Taschengröße 3 Stück

Price: €16.10
Rating: 4.7/5
Reviews: 9,042
Age: 2y ago

Tide Go .0338FL oz 3 ct par Tide

Price: €13.78
Rating: 4.6/5
Reviews: 1,523
Age: 9y ago

2X Dr. Beckmann Express Fleckenstift 9 ml - Soforthilfe f??r Unterwegs

Price: €7.20
Rating: 4.4/5
Reviews: 1,203
Age: 10y ago

Procter & Gamble 4.749 8 cm Tide To Go Instant Fleckenentferner Stift

Price: €7.85
Rating: 4.3/5
Reviews: 8,550
Age: 15y ago

Competition: brands, sellers & click share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

Dr. Beckmann53%
Tide35%
Aktiv12%

Fleckenstift demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume80KCVR15.6%Products6Brands3Top 5 Brands100%OOS Rate0.0%Rating4.3★Reviews3,611Avg BSR#37

Top Fleckenstift search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

stain remover pen32K/yr +140.1%0.4% conv.
fleckenstift22K/yr +99.5%15.4% conv.
tide pen6K/yr +97.0%9.9% conv.
fleckenentferner stift7K/yr +23.8%11.2% conv.
fleckenstift für unterwegs5K/yr +76.6%16.1% conv.
tide to go6K/yr +59.8%9.3% conv.
tide to go pen2K/yr +25.7%14.5% conv.

What reviews say buyers love and hate about Fleckenstift

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews

Einfache Reinigung28%

“nützliches Reinigungsmittel”

Gesamtgröße17%

“Passt in die Handtasche”

Design insgesamt11%

“Tolle Erfindung”

Wartung und Reparatur11%

“Es eignet sich gut für schnelle Reparaturen”

Effizienz6%

“Funktioniert sehr gut”

What buyers complain about

75% of reviews

Fleckenbeständigkeit50%

“Fleckenstift”

Funktionalität insgesamt13%

“Funktioniert nicht”

Preis-Leistungs-Verhältnis13%

“Vor allem für das Geld habe ich mehr erwartet”

Fleckenstift return rate & reasons

Why buyers send it back, as a share of all return requests.

0.2%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt

40%

2Fleckenbeständigkeit

27%

3beworben Vs Tatsächliches Produkt

13%

4Preis-Leistungs-Verhältnis

5Haftung/Klebrigkeit

Common Fleckenstift questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Fleckenstift 48/100 on Amazon Germany — Skip it. The niche generates €110K/yr across 6 tracked products. Search demand moved +110.9% over the last 90 days.

Fleckenstift buyers on Amazon Germany complain most about Fleckenbeständigkeit, Funktionalität insgesamt, Preis-Leistungs-Verhältnis, the themes mined from the niche's reviews. Its return rate is 0.2%.