Is Fleckenspray profitable to sell on Amazon Germany?

Flapen scores Fleckenspray 40 out of 100 on Amazon Germany, a Fail. Shoppers spend €66K a year across 9 tracked products. Search demand grew +33.6% in the last 90 days.

How competitive is the Fleckenspray niche on Amazon Germany?

5 brands and 42 sellers compete in Fleckenspray on Amazon Germany. The top 5 Fleckenspray products take 87% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Fleckenspray?

Fleckenspray buyers on Amazon Germany complain most about Fleckenbeständigkeit, Preis-Leistungs-Verhältnis, and De-Grease. An estimated 0.1% of orders come back.

When does demand for Fleckenspray peak?

Search demand for Fleckenspray on Amazon Germany peaks in Jul–Aug, and the busiest month runs 4.8× the quietest.

What does it cost to enter the Fleckenspray niche?

Fleckenspray sells for €4.62 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €1.72 to €18.85. The average product has 1,134 reviews, the count a new listing must catch up to.

Fleckenspray

Fail

The top 5 brands take 100% of clicks, so Fleckenspray is a Fail.

Flapen Score: 40
40 / 100Ranks 2,543 of 2,966 Drogerie & Körperpflege niches · −9 vs the category median of 49
Market size: €66K/yr83K searches / yr
90-day growth: +33.6%search demand this quarter
Competition: 87%top-5 click share · 5 brands · 42 sellers

Flapen Score

Fleckenspray against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Fleckenspray is stronger. Inside it, weaker.

40Fail

This niche Category average

See the method

Market

The Fleckenspray market on Amazon at a glance

Shoppers on Amazon Germany searched for Fleckenspray 83K times last year and spent an estimated €66K. All 5 brands take every click. Demand peaks in Jul–Aug. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 17.2% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 17.2% of those searches ended in a purchase. Searches in the last 90 days moved +33.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €66K a year.

Searches, last 12 months: 83K
Growth, 90 days vs prior 90: +33.6%
Conversion, latest week: 17.2%
Market size, estimated: €66Ka year
Peak month: July4.8× the quietest month
Top search term: fleckenspray32K searches a year

02 · Price

A sale here is worth €4.62.

Listings sell for €4.62 on average, from €1.72 to €18.85. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At €4.62 that is €3K to €5K a year per listing.

Average price: €4.62under the $15 to $100 sweet spot
Price range: €1.72–€18.85
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 13K–15K
Units per listing a year: 750–1,000
Revenue per listing a year: €3K–€5K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Wäschepflege. It carries 1,134 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings: 56%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #17in Wäschepflege
Average rating: 4.56 starsAmazon Germany average 4.37 stars
Average reviews: 1,134per listing
Listings tracked: 9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 63 months

Products

Top Fleckenspray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

Brand 154%
Brand 220%
Brand 319%
Brand 46%
Brand 52%
Open — no brand owns it (0%)

Demand

Fleckenspray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jul, Aug · busiest ÷ quietest = 4.8×

Search terms

Top Fleckenspray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

fleckenspray32K/yr +35.2%12.5% conv.
sil fleckenspray19K/yr +36.8%19.1% conv.
fleckenspray kleidung12K/yr +55.1%13.8% conv.
vorwaschspray7K/yr +30.9%10.8% conv.
vorwaschspray fleckenspray4K/yr +12.2%11.9% conv.
tandil vorwaschspray3K/yr +10.9%1.4% conv.
fleckenspray wäsche3K/yr +34.6%17.4% conv.
sil fleckenspray 1 für alles2K/yr -28.8%14.9% conv.

Reviews and returns

What reviews say buyers love and hate about Fleckenspray

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Qualität insgesamt”

48%of negative reviews mention “Fleckenbeständigkeit”

0.1%of orders come back

“Flecken”

A buyer, on “Fleckenbeständigkeit”48% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

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FAQ

Common Fleckenspray questions

Answered from the same tracked data.

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