How competitive is the Fahrenheit Parfum Herren niche on Amazon Germany?

6 brands and 70 sellers compete in Fahrenheit Parfum Herren on Amazon Germany. The top 5 Fahrenheit Parfum Herren products take 51% of clicks and its top 5 brands hold 99% of demand.

What do buyers complain about in Fahrenheit Parfum Herren?

Fahrenheit Parfum Herren buyers on Amazon Germany complain most about Geruch, Haltbarkeit, Preis-Leistungs-Verhältnis, the themes mined from the niche's reviews. Its return rate is 0.6%.

What does it cost to enter the Fahrenheit Parfum Herren niche?

Fahrenheit Parfum Herren sells for €66.49 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €11.48–€141.57. The average incumbent carries 881 reviews — the moat a new listing must climb.

Fahrenheit Parfum Herren

brand-locked demand (top 5 brands take 99% of clicks) — Fahrenheit Parfum Herren doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

Ranks 1,824 of 2,966 Drogerie & Körperpflege niches · −3 vs the category median of 49

This niche Category average · 2,966 niches

Is Fahrenheit Parfum Herren profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Fahrenheit Parfum Herren is a €171K/yr Amazon Germany market (130K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.

Fahrenheit Parfum Herren: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -3.6% over the last 90 days and 2.0% of searches end in a purchase.

€171K

revenue / yr

Units sold / yr3K

Search volume / yr-3.6%130K

Conversion rate2.0%

Avg price€66.49

Who owns the niche?

The top 5 brands hold 99% of demand, so 1% of the market is open.

open market share

Brands · sellers6 · 70

Top-5 product click share51%

Open market1%

Avg brand age86 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 20 products

Top Fahrenheit Parfum Herren products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

CHRISTIAN DIOR Fahrenheit Le Parfum Vapo 75 ml

Price: €90.81
Rating: 4.4/5
Reviews: 805
Age: 12y ago

Dior Fahrenheit Eau de Toilette für Herren 100ml

Price: €83.88
Rating: 4.7/5
Reviews: 740
Age: 12y ago

Dior Eau De Toilette Herren Fahrenheit 50 ml

Price: €54.85
Rating: 4.7/5
Reviews: 564
Age: 12y ago

Fire Homme Eau de Parfum für Männer Fire Homme Eau de Parfum für Männer

Price: €15.64
Rating: 4.0/5
Reviews: 521
Age: 8y ago

Fahrenheit Et 100 Vp

Price: €97.19
Rating: 4.7/5
Reviews: 644
Age: 13y ago

Newest

by launch date

Fahrenheit Et 200 Vp

Price: €140.65
Rating: 4.7/5
Reviews: 84
Age: 1y ago

NAINA Herrenparfums Set The Farenheit Scale 2x 33ml Parfums für Männer Parfümfläschchen Spray Eau de Parfum Inspiriertes Herren Parfüm - Einzigartige Düfte - Herrendüfte Satz mit zwei 33ml

Price: €14.17
Rating: 4.2/5
Reviews: 18
Age: 1y ago

Dior Fahrenheit Eau de Toilette Spray 200 ml

Price: €141.57
Rating: 4.5/5
Reviews: 173
Age: 3y ago

Azzaro The Most Wanted Parfum intensiver und würziger Herrenduft verführerisches Parfüm für Herren langanhaltendes Männer Parfüm für selbstbewusste Auftritte 50 ml

Price: €38.20
Rating: 4.6/5
Reviews: 10,348
Age: 3y ago

Fahren - Kompatibel mit Fahrenheit. Eau de Cologne Intensiv 100 ml Parfum Herren Äquivalentes Parfüm

Price: €20.12
Rating: 3.8/5
Reviews: 198
Age: 5y ago

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

51%

Top 20: 100%

Open market

Dior84%
Santini7%
LA RIVE3%
Fit 2 Us3%
NAINA2%
Azzaro1%

Fahrenheit Parfum Herren demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume130KCVR2.0%Products20Brands6Top 5 Brands99%OOS Rate0.4%Rating4.4★Reviews881Avg BSR#834

Peak months: Nov, Dec · busiest ÷ quietest = 3.5×

Top Fahrenheit Parfum Herren search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

fahrenheit parfum herren63K/yr +1.6%1.8% conv.
fahrenheit22K/yr -14.1%1.1% conv.
dior fahrenheit parfum herren10K/yr +9.2%1.4% conv.
dior fahrenheit11K/yr -11.0%1.6% conv.
fahrenheit dior7K/yr +55.3%1.2% conv.
fahrenheit parfum10K/yr -24.4%0.5% conv.
fahrenheit eau de toilette herren6K/yr -35.8%2.4% conv.

What reviews say buyers love and hate about Fahrenheit Parfum Herren

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews

Geruch85%

“Es riecht sehr elegant”

Preis-Leistungs-Verhältnis5%

“Super Preis”

Eignung Winterwetter4%

“Winter geeignet”

beworben Vs Tatsächliches Produkt3%

“einfach ein spitzen produkt,alles so wie vom hersteller beschrieben,auch meine bekannten”

Haltbarkeit1%

“Die Haltbarkeit ist hervorragend: Schon wenige Spritzer reichen aus”

What buyers complain about

90% of reviews

Geruch38%

“Duft hält nich lange vor”

Haltbarkeit18%

“Kurze Haltbarkeit”

Preis-Leistungs-Verhältnis14%

“Das ist noch nicht Mal 1 Cent wert”

beworben Vs Tatsächliches Produkt8%

“Der Verkäufer sollte die Beschreibung ändern”

Eignung Winterwetter8%

“Ich weiß nicht, ob es im Winter schneller verdampft”

Fahrenheit Parfum Herren return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

71%

2Preis-Leistungs-Verhältnis

3Gesamtgröße

4Produktzustand

5Qualität insgesamt

Common Fahrenheit Parfum Herren questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Fahrenheit Parfum Herren 46/100 on Amazon Germany — Skip it. The niche generates €171K/yr across 20 tracked products. Search demand moved -3.6% over the last 90 days.