Essigessenz
PassEssigessenz scores 66 out of 100, a Pass. Shoppers spend an estimated $826K a year here, search demand grew +40.2% this quarter, and an estimated 0.1% of orders come back.
- Flapen Score
- 66 / 100Top 3% of 2,966 Drogerie & Körperpflege niches · +17 vs the category median of 4966
- Market size
- €826K/yr526K searches / yr
- 90-day growth
- +40.2%search demand this quarter
- Competition
- 55%top-5 click share · 15 brands · 38 sellers
Flapen Score
Essigessenz against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Essigessenz is stronger. Inside it, weaker.
Market
The Essigessenz market on Amazon at a glance
Shoppers on Amazon Germany searched for Essigessenz 526K times last year and spent an estimated €826K. The top 5 brands take 63% of clicks. Demand peaks in May. Flapen scores it 66 out of 100, a Pass.
01 · Demand
An estimated 11.5% of those searches ended in a purchase.
Shoppers searched for this 526K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +40.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €826K a year.
- Searches, last 12 months
- 526K
- Growth, 90 days vs prior 90
- +40.2%
- Conversion, latest week
- 11.5%
- Market size, estimated
- €826Ka year
- Peak month
- May1.9× the quietest month
- Top search term
- essigessenz207K searches a year
02 · Price
A sale here is worth €13.73.
Listings sell for €13.73 on average, from €0.99 to €39.22. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At €13.73 that is €27K to €34K a year per listing.
- Average price
- €13.73under the $15 to $100 sweet spot
- Price range
- €0.99–€39.22
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- €27K–€34K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #96 within Reinigungsmittel. It carries 831 reviews at 4.64 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 39%
- Out of stock, average day
- 1.0%
- Average rank
- #96in Reinigungsmittel
- Average rating
- 4.64 starsAmazon Germany average 4.37 stars
- Average reviews
- 831per listing
- Listings tracked
- 23
04 · Newcomers
2 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Essigessenz products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
38
Top-5 brand share
63%
Top 20: 100%
Top-5 click share
55%
Top 20: 95%
Open market
31%
- Brand 132%
- Brand 210%
- Brand 39%
- Brand 46%
- Brand 56%
- Brand 66%
Demand
Essigessenz search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May · busiest ÷ quietest = 1.9×
Search terms
Top Essigessenz search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- essigessenz207K/yr
- essig143K/yr
- essigreiniger70K/yr
- essig essenz23K/yr
- essigessenz 25 prozent14K/yr
- essig essenz 5 liter6K/yr
- vinegar13K/yr
- frosch essigreiniger8K/yr
- essigreiniger frosch7K/yr
- essig reiniger8K/yr
Reviews and returns
What reviews say buyers love and hate about Essigessenz
We read the reviews and the return reasons for every product selling here.
“Unwirksam”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
25 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Essigessenz questions
Answered from the same tracked data.









