Is Esn Vegan Protein profitable to sell on Amazon Germany?

Flapen scores Esn Vegan Protein 44 out of 100 on Amazon Germany, a Fail. Shoppers spend €44K a year across 13 tracked products. Search demand grew +15.0% in the last 90 days.

How competitive is the Esn Vegan Protein niche on Amazon Germany?

5 brands and 20 sellers compete in Esn Vegan Protein on Amazon Germany. The top 5 Esn Vegan Protein products take 76% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Esn Vegan Protein?

Esn Vegan Protein buyers on Amazon Germany complain most about Geschmack insgesamt, Süße, and Geschmack. An estimated 0.1% of orders come back.

What does it cost to enter the Esn Vegan Protein niche?

Esn Vegan Protein sells for €26.41 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €10.72 to €38.04. The average product has 1,130 reviews, the count a new listing must catch up to.

Esn Vegan Protein

Fail

The top 5 brands take 100% of clicks, so Esn Vegan Protein is a Fail.

Flapen Score: 44
44 / 100Ranks 2,115 of 2,966 Drogerie & Körperpflege niches · −5 vs the category median of 49
Market size: €44K/yr129K searches / yr
90-day growth: +15.0%search demand this quarter
Competition: 76%top-5 click share · 5 brands · 20 sellers

Flapen Score

Esn Vegan Protein against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Esn Vegan Protein is stronger. Inside it, weaker.

44Fail

This niche Category average

See the method

Market

The Esn Vegan Protein market on Amazon at a glance

Shoppers on Amazon Germany searched for Esn Vegan Protein 129K times last year and spent an estimated €44K. All 5 brands take every click. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €44K a year.

Searches, last 12 months: 129K
Growth, 90 days vs prior 90: +15.0%
Conversion, latest week: 1.3%
Market size, estimated: €44Ka year
Top search term: more vegan protein17K searches a year

02 · Price

A sale here is worth €26.41.

Listings sell for €26.41 on average, from €10.72 to €38.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €26.41 that is €3K to €7K a year per listing.

Average price: €26.41inside the $15 to $100 sweet spot
Price range: €10.72–€38.04
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 3K–4K
Units per listing a year: 100–250
Revenue per listing a year: €3K–€7K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #16 within Nahrungsergänzung. It carries 1,130 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings: 69%
Prime listings: 92%
Out of stock, average day: 12.3%
Average rank: #16in Nahrungsergänzung
Average rating: 4.07 starsAmazon Germany average 4.37 stars
Average reviews: 1,130per listing
Listings tracked: 13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 56 months

Products

Top Esn Vegan Protein products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

Brand 169%
Brand 217%
Brand 310%
Brand 42%
Brand 52%

Demand

Esn Vegan Protein search demand

Weekly searches over the year. Pick a range.

Search terms

Top Esn Vegan Protein search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

more vegan protein17K/yr +104.0%4.1% conv.
esn vegan protein30K/yr -17.6%0.6% conv.
more vegan12K/yr +121.4%2.0% conv.
esn protein pulver vegan13K/yr -15.4%0.6% conv.
esn vegan13K/yr -22.0%0.2% conv.
more nutrition vegan7K/yr +49.1%2.8% conv.
more protein vegan6K/yr +33.5%3.9% conv.
ironmaxx protein pulver vegan4K/yr +45.7%3.5% conv.
esn vegan protein pulver5K/yr -27.4%0.5% conv.
ironmaxx vegan3K/yr +77.8%2.0% conv.

Reviews and returns

What reviews say buyers love and hate about Esn Vegan Protein

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Geschmack insgesamt”

25%of negative reviews mention “Geschmack insgesamt”

0.1%of orders come back

“Schmeckt sandig”

A buyer, on “Geschmack insgesamt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Esn Vegan Protein questions

Answered from the same tracked data.

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