Is Energy Gel profitable to sell on Amazon Germany?

Flapen scores Energy Gel 65 out of 100 on Amazon Germany, a Pass. Shoppers spend €952K a year across 24 tracked products. 2 of the 2 products launched in the last year cleared the first-year sales bar. Search demand grew +75.7% in the last 90 days.

How competitive is the Energy Gel niche on Amazon Germany?

8 brands and 28 sellers compete in Energy Gel on Amazon Germany. The top 5 Energy Gel products take 58% of clicks, and the top 5 brands take 93%.

What do buyers complain about in Energy Gel?

Energy Gel buyers on Amazon Germany complain most about Geschmack insgesamt, Preis-Leistungs-Verhältnis, and Geschmack. An estimated 0.0% of orders come back.

When does demand for Energy Gel peak?

Search demand for Energy Gel on Amazon Germany peaks in Apr–May, and the busiest month runs 3.3× the quietest.

What does it cost to enter the Energy Gel niche?

Energy Gel sells for €21.74 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €6.48 to €38.98. The average product has 1,320 reviews, the count a new listing must catch up to.

Energy Gel

Pass

Energy Gel scores 65 out of 100, a Pass. Shoppers spend an estimated $952K a year here, search demand grew +75.7% this quarter, and an estimated 0.0% of orders come back.

Flapen Score: 65
65 / 100Top 3% of 2,966 Drogerie & Körperpflege niches · +16 vs the category median of 49
Market size: €952K/yr638K searches / yr
90-day growth: +75.7%search demand this quarter
Competition: 58%top-5 click share · 8 brands · 28 sellers

Flapen Score

Energy Gel against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Energy Gel is stronger. Inside it, weaker.

65Pass

This niche Category average

See the method

Market

The Energy Gel market on Amazon at a glance

Shoppers on Amazon Germany searched for Energy Gel 638K times last year and spent an estimated €952K. The top 5 brands take 93% of clicks. Demand peaks in Apr–May. Flapen scores it 65 out of 100, a Pass.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 638K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved +75.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €952K a year.

Searches, last 12 months: 638K
Growth, 90 days vs prior 90: +75.7%
Conversion, latest week: 6.9%
Market size, estimated: €952Ka year
Peak month: May3.3× the quietest month
Top search term: energy gel176K searches a year

02 · Price

A sale here is worth €21.74.

Listings sell for €21.74 on average, from €6.48 to €38.98. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At €21.74 that is €33K to €43K a year per listing.

Average price: €21.74inside the $15 to $100 sweet spot
Price range: €6.48–€38.98
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 40K–50K
Units per listing a year: 1,500–2,000
Revenue per listing a year: €33K–€43K
Returns: 0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #101 within Nahrungsergänzung. It carries 1,320 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings: 96%
Prime listings: 83%
Out of stock, average day: 5.2%
Average rank: #101in Nahrungsergänzung
Average rating: 4.49 starsAmazon Germany average 4.37 stars
Average reviews: 1,320per listing
Listings tracked: 24

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months: 2
Successful launches: 2Amazon's first-year sales bar
Average brand age: 64 months

Products

Top Energy Gel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 flat

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

58%

Top 20: 96%

Open market

Brand 130%
Brand 225%
Brand 323%
Brand 411%
Brand 54%
Brand 64%
Open — no brand owns it (2 brands, 3%)

Demand

Energy Gel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Apr, May · busiest ÷ quietest = 3.3×

Search terms

Top Energy Gel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

energy gel176K/yr +71.5%4.6% conv.
dextro energy liquid gel97K/yr +57.2%7.1% conv.
sis gel55K/yr +106.9%3.4% conv.
gel laufen27K/yr +70.4%5.5% conv.
sport gel28K/yr +92.6%4.9% conv.
energiegel25K/yr +196.2%4.8% conv.
kohlenhydrate gel24K/yr +120.4%4.8% conv.
power gel26K/yr +73.9%5.2% conv.
sportgel22K/yr +63.3%4.5% conv.
energie gel laufen17K/yr +42.9%4.5% conv.

Reviews and returns

What reviews say buyers love and hate about Energy Gel

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Geschmack insgesamt”

15%of negative reviews mention “Geschmack insgesamt”

<0.1%of orders come back, a rate Amazon rounds to zero

“Schmeckt nicht”

A buyer, on “Geschmack insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Energy Gel questions

Answered from the same tracked data.

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