Is eiklarpulver profitable to sell on Amazon Germany?

The niche generates €102K/yr across 24 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.1%. Flapen's verdict: Worth a look (53/100).

How competitive is the eiklarpulver niche?

14 brands and 20 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 84% of demand.

What do buyers complain about in eiklarpulver?

Top complaints mined from reviews: Geschmack insgesamt, Geschmack, Geruch. The return rate is 0.2%.

When does demand for eiklarpulver peak?

Demand is steady year-round — the busiest month runs 1.7× the quietest.

What does it cost to enter the eiklarpulver niche?

Listings span €8.82–€129.39; the average listing price is €28.00 (sweet spot $15–$100). The average incumbent carries 218 reviews — the moat a new listing must climb.

eiklarpulver

Worth a look

Shows low returns (0.2%), but soft demand (-16.1% this quarter) keeps it on the watch list.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Incredible€28.00

avg listing price — sweet spot $15–$100

Review moat

Great218.17

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Good€8.82–€129.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.7%

search→purchase rate — share of searches ending in a sale

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Market size

Okay€102K

€102K/yr · 78K searches

Growth

Bad-16.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, eiklarpulver is a €102K/yr Amazon Germany market (78K searches/yr). The top 5 brands hold 84% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

eiklarpulver market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: €84K–€112K; units × avg price
Conversion rate: 4.7%
Avg BSR: #107
Page quality: 0%
Prime: 79%
Sponsored: 71%
Out of stock: 7.3%
Avg brand age: 76 months
Avg seller age: 191 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

55%

Top 20: 96%

Open market

13%

Foozia30%
edubily18%
TASTE MARKET Guter Geschmack15%
GreenOrganic12%
Vilgain8%
Proteinvital4%
Open — no brand owns it (8 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.7×

Open Trend

Top eiklarpulver search terms

eiklarpulver30K/yr -16.8%6.5% conv.
egg white powder9K/yr +10.8%3.5% conv.
eiklar pulver11K/yr -29.0%4.8% conv.
egg protein5K/yr +11.7%1.0% conv.
ei protein pulver4K/yr -6.6%3.9% conv.
eiklar+pulver3K/yr -16.3%5.8% conv.
eiweißpulver zum backen8K/yr -53.9%2.5% conv.
eiklarpulver bio3K/yr +1.0%6.8% conv.
egg protein pulver3K/yr -14.1%2.6% conv.
egg white protein3K/yr -25.3%1.3% conv.

All search terms

Top eiklarpulver products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Eiklarpulver Eiklar Pulver 175g Eier Pur Egg White Powder Eiklar flüssig Pulverisiert Ei Protein von Foozia

Foozia€8.824.3★373 rev

edubily Eiklar Protein Pulver aus Freilandhaltung - Premium Eiweißpulver ohne Milch - Laborgeprüft (750 g Ohne Aroma)

edubily€27.074.2★68 rev

Eiklarpulver Eiklar Pulver 1050g Eier Pur Egg White Powder Eiklar flüssig Pulverisiert Ei Protein von Foozia

Foozia€28.464.3★373 rev

Bio Eiklar-Pulver reines-Eiweiss-Protein aus Bio-Ei zum Kochen Backen und für Shakes pasteurisiert sprühgetrocknet 175g GreenOrganic

GreenOrganic€20.514.2★115 rev

Vilgain Eiklarpulver (500 g) Neutral 100% Getrocknetes Eiweißpulver Ohne Zusatzstoffe Pasteurisiertes Egg White Powder Zum Backen & Kochen High Protein Low Carb Fitness Snack GVO-Frei

Vilgain€19.214.4★19 rev

Newest

by launch date

SUNDAY NATURAL Bio Protein Pulver 1000g Veganes Eiweißpulver 80% Eiweiss 12K Proteinpulver Blend Vollständiges EAA & BCAA Profil Ohne Zucker & Süßstoffe Vegan Laborgeprüft - Natural

SUNDAY NATURAL€25.65124 rev

4mo ago

Volleipulver 600g Eipulver Eier Pulverisiertes Eierpulver Ei Trockeneipulver Whole Egg Powder von Foozia

Foozia€16.035 rev

5mo ago

Vilgain Eiklarpulver (500 g) Neutral 100% Getrocknetes Eiweißpulver Ohne Zusatzstoffe Pasteurisiertes Egg White Powder Zum Backen & Kochen High Protein Low Carb Fitness Snack GVO-Frei

Vilgain€19.2119 rev

1y ago

Eipulver (1kg) | Pasteurisiertes Ei ohne Gluten | Getrocknetes Vollei | Ohne Zusatzstoffe | Laktosefreies Produkt im Zip-Beutel

SERMAND€27.41162 rev

2y ago

SERMAND€16.3191 rev

2y ago

What buyers say about eiklarpulver

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt18%

“Schmeckt super”

Qualität insgesamt17%

“Super Produkt”

Ernährungs Gehalt12%

“daher bin ich zufrieden- Hauptsache nicht die widerliche künstliche Süße vieler anderer Protein- Shakes.”

Löslichkeit7%

“Es lässt sich im Shaker mit Wasser problemlos anmischen”

Vegan/Biologisch5%

“Vegan”

Geschmack5%

“Aromen”

Preis-Leistungs-Verhältnis4%

“Günstige alternative zu den teuren Markenprodukten”

Backen3%

“Tolle Möglichkeit, eiklar in der Küche zu verwenden”

Inhaltsstoffe – insgesamt2%

“Das SUNDAY NATURAL Bio Protein Pulver 1000g Natural überzeugt vor allem durch seine sehr gute Zusammensetzung”

Textur/Konsistenz – insgesamt2%

“keine klumpige Textur”

What buyers complain about

Geschmack insgesamt18%

“Schmeckt muffig”

Geschmack13%

“hat null Eigengeschmack”

Geruch7%

“Stinkt nach dem auflösen”

Löslichkeit6%

“Das Pulver hier ist ungenießbar”

Salzgehalt5%

“Es schmeckt extrem salzig”

Preis-Leistungs-Verhältnis5%

“Geldverschwendung”

Künstliche Süßstoffe4%

“Die Süßungsmittel sind 200- bis 400-mal süßer als Haushaltszucker”

Benutzerfreundlichkeit3%

“leider für mich unmöglich das Pulver zu nehmen”

Süße2%

“überhaupt nicht süß”

Textur/Konsistenz – insgesamt2%

“die Konsistenz war nich gut, auch wenn Man es mit Mixer schlägt”

Top return reasons

Geschmack insgesamt18%

Geruch9%

Geschmack9%

Gelenkschmerzen7%

Qualität insgesamt6%

Auslaufsicher6%

Bitter6%

Salzgehalt6%

Preis-Leistungs-Verhältnis4%

Gesamtgröße3%

Common questions

Is eiklarpulver profitable to sell on Amazon Germany?: The niche generates €102K/yr across 24 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -16.1%. Flapen's verdict: Worth a look (53/100).
How competitive is the eiklarpulver niche?: 14 brands and 20 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in eiklarpulver?: Top complaints mined from reviews: Geschmack insgesamt, Geschmack, Geruch. The return rate is 0.2%.
When does demand for eiklarpulver peak?: Demand is steady year-round — the busiest month runs 1.7× the quietest.
What does it cost to enter the eiklarpulver niche?: Listings span €8.82–€129.39; the average listing price is €28.00 (sweet spot $15–$100). The average incumbent carries 218 reviews — the moat a new listing must climb.

eiklarpulver

eiklarpulver market data

Competition & brand share

Demand & seasonality

Top eiklarpulver search terms

Top eiklarpulver products on Amazon

Top sellers

Newest

Trending

What buyers say about eiklarpulver

What buyers love

What buyers complain about

Top return reasons

Common questions

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