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Eaa

Eaa shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

68
Worth a look

Top 2% of 2,966 Drogerie & Körperpflege niches · +19 vs the category median of 49

Market size 74Growth 16Conversion 74Competition 69Returns 100Price range 95Avg price 94Brand share 52Review moat 87Quality gap 73
This niche Category average · 2,966 niches

Is Eaa profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Eaa is a €822K/yr Amazon Germany market (528K searches/yr). The top 5 brands hold 74% of demand. Verdict: Worth a look — 68/100.

Eaa: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -17.0% over the last 90 days and 6.9% of searches end in a purchase.

€822K

revenue / yr

Units sold / yr40K
Search volume / yr-17.0%528K
Conversion rate6.9%
Avg price€22.68

Who owns the niche?

The top 5 brands hold 74% of demand, so 26% of the market is open.

26%

open market share

Brands · sellers16 · 47
Top-5 product click share44%
Open market26%
Avg brand age68 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 39 products

Sponsored placement77%
New entrants (1y)6· 4 succeeded
Avg rating4.3★
Avg reviews261

Top Eaa products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

€0€41K€82K€123K€164K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

47

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

44%

Top 20: 80%

Open market

20%

  • ESN25%
  • Gym Nutrition19%
  • natural elements14%
  • GEN GERMAN ELITE NUTRITION8%
  • IronMaxx7%
  • OLIMP SPORT NUTRITION6%

Eaa demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume528KCVR6.9%Products39Brands16Top 5 Brands74%OOS Rate10.2%Rating4.3★Reviews261Avg BSR#43
18K13KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Eaa search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • eaa195K/yr
  • eaas pulver122K/yr
  • eaa pulver39K/yr
  • aminosäuren pulver29K/yr
  • eaas28K/yr
  • esn eaa22K/yr
  • eaa aminosäuren9K/yr
  • eaa esn20K/yr
  • esn aminos15K/yr
  • esn aminosäuren7K/yr

What reviews say buyers love and hate about Eaa

What buyers mention most, as a share of all reviews.

What buyers love

73% of reviews
Geschmack insgesamt23%

Schmeckt

Geschmack13%

Super geschmack

Qualität insgesamt11%

Super Produkt

Löslichkeit7%

Solides EAA-Pulver mit guter Löslichkeit

Ernährungs Gehalt6%

(Ideal für Vegetarier)

What buyers complain about

61% of reviews
Geschmack insgesamt22%

Schmeckt grausam

Geschmack11%

Es staubt etwas und schmeckt etwas bitter

Süße7%

Süße ist kaum vorhanden

Bitter5%

bitter

Künstliche Süßstoffe5%

sehr süß was vermutlich am enthaltenen Süßungsmittel Stevia liegt.

Eaa return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geschmack
100%

Common Eaa questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Eaa 68/100 on Amazon Germany — Worth a look. The niche generates €822K/yr across 39 tracked products. 4 of 6 products launched in the last 360 days are still selling. Search demand moved -17.0% over the last 90 days.
Search demand for Eaa on Amazon Germany is steady year-round — the busiest month runs 1.4× the quietest.