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Duftstäbchen Nachfüllpack

Maybe

An estimated 0.6% of orders come back. But demand is soft, at -20.8% this quarter, so Duftstäbchen Nachfüllpack is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 2,966 Drogerie & Körperpflege niches · +1 vs the category median of 49
Market size
€68K/yr111K searches / yr
90-day growth
-20.8%search demand this quarter
Competition
51%top-5 click share · 17 brands · 35 sellers

Flapen Score

Duftstäbchen Nachfüllpack against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Duftstäbchen Nachfüllpack is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Duftstäbchen Nachfüllpack market on Amazon at a glance

Shoppers on Amazon Germany searched for Duftstäbchen Nachfüllpack 111K times last year and spent an estimated €68K. The top 5 brands take 70% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 7.3% of those searches ended in a purchase.

Shoppers searched for this 111K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €68K a year.

Searches, last 12 months
111K
Growth, 90 days vs prior 90
-20.8%
Conversion, latest week
7.3%
Market size, estimated
€68Ka year
Top search term
duftstäbchen nachfüllpack19K searches a year

02 · Price

A sale here is worth €8.36.

Listings sell for €8.36 on average, from €2.56 to €25.11. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €8.36 that is €2K to €4K a year per listing.

Average price
€8.36under the $15 to $100 sweet spot
Price range
€2.56–€25.11
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€2K–€4K
Returns
0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #189 within Alternative Medizin. It carries 876 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
4.8%
Average rank
#189in Alternative Medizin
Average rating
4.33 starsAmazon Germany average 4.37 stars
Average reviews
876per listing
Listings tracked
29

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Duftstäbchen Nachfüllpack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

35

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

51%

Top 20: 91%

Open market

25%

  • Brand 130%
  • Brand 213%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 65%

Demand

Duftstäbchen Nachfüllpack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5× · 9 of 12 months tracked

Search terms

Top Duftstäbchen Nachfüllpack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • duftstäbchen nachfüllpack19K/yr
  • millefiori raumduft14K/yr
  • rattanstäbchen für raumduft11K/yr
  • millefiori8K/yr
  • stäbchen für raumduft8K/yr
  • holzstäbchen für raumduft7K/yr
  • diffuser stäbchen9K/yr
  • rattanstäbchen7K/yr
  • millefiori milano6K/yr
  • raumduft diffuser stäbchen5K/yr

Reviews and returns

What reviews say buyers love and hate about Duftstäbchen Nachfüllpack

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Geruch”
23%of negative reviews mention “Geruch”
0.6%of orders come back
“Duftlos”
A buyer, on “Geruch”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Duftstäbchen Nachfüllpack questions

Answered from the same tracked data.