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duftstäbchen nachfüllpack

Worth a look

Shows low returns (0.6%), but soft demand (-20.8% this quarter) keeps it on the watch list.

Market size 17Growth 15Conversion 76Competition 57Returns 97Price range 45Avg price 23Brand share 58Review moat 66Quality gap 70

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Great7.3%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Review moat

Good875.55

avg incumbent reviews — the moat a new listing must climb

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Price range

Okay€2.56–€25.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad€8.36

avg listing price — sweet spot $15–$100

Market size

Bad€68K

€68K/yr · 111K searches

Growth

Bad-20.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, duftstäbchen nachfüllpack is a €68K/yr Amazon Germany market (111K searches/yr). The top 5 brands hold 70% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

duftstäbchen nachfüllpack market data

Units sold / yr
8K–10K
avg 250–500/product
Revenue / yr
€67K–€84K
units × avg price
Conversion rate
7.3%
Avg BSR
#189
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
4.8%
Avg brand age
32 months
Avg seller age
187 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

35

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

51%

Top 20: 91%

Open market

25%

  • Hemiks30%
  • Millefiori13%
  • HOSSIAN10%
  • Hugwish9%
  • Iron Banyan8%
  • FuzlPnag5%

Demand

Weekly Amazon search volume, last 40 weeks — -20.8% search growth over the last 90 days.
3K2KOct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Top duftstäbchen nachfüllpack search terms

  • duftstäbchen nachfüllpack19K/yr
  • millefiori raumduft14K/yr
  • rattanstäbchen für raumduft11K/yr
  • millefiori8K/yr
  • stäbchen für raumduft8K/yr
  • holzstäbchen für raumduft7K/yr
  • diffuser stäbchen9K/yr
  • rattanstäbchen7K/yr
  • millefiori milano6K/yr
  • raumduft diffuser stäbchen5K/yr
All search terms

Top duftstäbchen nachfüllpack products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€3K10%€7K15%€10K20%€14K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about duftstäbchen nachfüllpack

What buyers praise and complain about, mined from review topics.

What buyers love

Geruch37%

“Ok. guter Duft”

Qualität insgesamt20%

“Super Ware, alles bestens”

beworben Vs Tatsächliches Produkt11%

“Ware, wie bestellt”

Preis-Leistungs-Verhältnis11%

“Fairer Preis”

Gesamtgröße4%

“Passt super”

Effizienz4%

“Funktioniert einwandfrei”

Saugfähigkeit2%

“saugstark”

Einfache Reinigung2%

“Praktisch da die alten ja doch einstauben”

Diffuser Mechanismus2%

“Gute Diffuser-Stäbchen”

Komfort insgesamt2%

“Halten lange und sind sehr angenehm”

What buyers complain about

Geruch23%

“Duftlos”

Dicke18%

“Recht dünn”

Dünn9%

“Zu dünn und zu kurz”

Haltbarkeit9%

“Der Raumluft der mit den originalen von R....s 6 Monate hält war innerhalb 9 Tagen leer mit diese Stäbe”

Gesamtgröße9%

“Zu klein”

Holzqualität9%

“Leider KEIN Holz”

Farbe9%

“Leider ist die Farbe überhaupt nicht wie abgebildet und auch nicht "natur", sondern hell-orange eingefärbt.”

Preis-Leistungs-Verhältnis5%

“Viel zu teuer”

Materialqualität5%

“Material günstig”

Top return reasons

Gesamtgröße39%
Geruch22%
Dünn10%
Farbe8%
Preis-Leistungs-Verhältnis6%
Materialqualität4%
beworben Vs Tatsächliches Produkt3%
Kompatibilität – insgesamt2%
Qualität insgesamt2%
Funktionalität insgesamt2%

Common questions

Is duftstäbchen nachfüllpack profitable to sell on Amazon Germany?
The niche generates €68K/yr across 29 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -20.8%. Flapen's verdict: Worth a look (50/100).
How competitive is the duftstäbchen nachfüllpack niche?
17 brands and 35 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in duftstäbchen nachfüllpack?
Top complaints mined from reviews: Geruch, Dicke, Dünn. The return rate is 0.6%.
What does it cost to enter the duftstäbchen nachfüllpack niche?
Listings span €2.56–€25.11; the average listing price is €8.36 (sweet spot $15–$100). The average incumbent carries 876 reviews — the moat a new listing must climb.