Duftspray Automatisch

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.1M a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-20.0%

Conversion, latest week

6.7%

Market size, estimated

€1.1Ma year

Peak month

November2.5× the quietest month

Top search term

airwick nachfüller276K searches a year

Listings sell for €10.88 on average, from €1.65 to €23.53. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 750 to 1,000 of them. At €10.88 that is €8K to €11K a year per listing.

Average price

€10.88under the $15 to $100 sweet spot

Price range

€1.65–€23.53

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

80K–100K

Units per listing a year

750–1,000

Revenue per listing a year

€8K–€11K

Returns

0.3%of orders · Amazon Germany median 1.1%

80% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #22 within Lufterfrischer. It carries 1,799 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

92%

Out of stock, average day

2.3%

Average rank

#22in Lufterfrischer

Average rating

4.57 starsAmazon Germany average 4.37 stars

Average reviews

1,799per listing

Listings tracked

89

5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

3Amazon's first-year sales bar

Average brand age

41 months