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Dr Melaxin Calcium Balm Stick

Dr Melaxin Calcium Balm Stick shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look

Top 15% of 2,966 Drogerie & Körperpflege niches · +8 vs the category median of 49

Market size 9Growth 53Conversion 65Competition 41Returns 99Price range 60Avg price 57Brand share 65Review moat 68Quality gap 98
This niche Category average · 2,966 niches

Is Dr Melaxin Calcium Balm Stick profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Dr Melaxin Calcium Balm Stick is a €34K/yr Amazon Germany market (46K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 57/100.

Dr Melaxin Calcium Balm Stick: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +25.1% over the last 90 days and 5.8% of searches end in a purchase.

€34K

revenue / yr

Units sold / yr4K
Search volume / yr+25.1%46K
Conversion rate5.8%
Avg price€12.82

Who owns the niche?

The top 5 brands hold 66% of demand, so 34% of the market is open.

34%

open market share

Brands · sellers18 · 32
Top-5 product click share60%
Open market34%
Avg brand age18 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.7★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement95%
New entrants (1y)19· 0 succeeded
Avg rating3.7★
Avg reviews793

Top Dr Melaxin Calcium Balm Stick products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

€0€2K€3K€5K€7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

18

Sellers

32

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

29%

  • AAFGVC20%
  • DR.MELAXIN20%
  • Abodiuss16%
  • YijiaXingzhou5%
  • Feeliville5%
  • Meifenla5%

Top Dr Melaxin Calcium Balm Stick search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dr melaxin calcium balm stick22K/yr
  • calcium stick5K/yr
  • calcium stick gesicht4K/yr
  • calcium multi balm stick4K/yr
  • calcium balm stick4K/yr
  • calcium volume multi balm7K/yr

What reviews say buyers love and hate about Dr Melaxin Calcium Balm Stick

What buyers mention most, as a share of all reviews.

What buyers love

68% of reviews
Qualität insgesamt12%

Super Produkt

Feucht/Trocken12%

Die Haut wirkt danach hydratisierter und glatter

Eignung für trockene Haut7%

Super Glow sehr angenehm auf der Haut

Geruch7%

riecht neutral

Weiches Gefühl6%

Sehr soft

What buyers complain about

59% of reviews
Preis-Leistungs-Verhältnis13%

schade um’s geld!

Funktionalität insgesamt9%

Ungeeignet

Allergien7%

Allergische Reaktionen- unzufrieden

beworben Vs Tatsächliches Produkt6%

Hält nicht was versprochen wird

Geruch6%

Stinkt

Dr Melaxin Calcium Balm Stick return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
19%
2beworben Vs Tatsächliches Produkt
12%
3Geruch
10%
4Haftung/Klebrigkeit
7%
5Inhaltsstoffe – insgesamt
6%

Common Dr Melaxin Calcium Balm Stick questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dr Melaxin Calcium Balm Stick 57/100 on Amazon Germany — Worth a look. The niche generates €34K/yr across 21 tracked products. 0 of 19 products launched in the last 360 days are still selling. Search demand moved +25.1% over the last 90 days.
Dr Melaxin Calcium Balm Stick buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Funktionalität insgesamt, Allergien, the themes mined from the niche's reviews. Its return rate is 0.1%.