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Dr Dent Whitening Strips

Fail

The top 5 brands take 100% of clicks, so Dr Dent Whitening Strips is a Fail.

Flapen Score
45
45 / 100
Ranks 1,984 of 2,966 Drogerie & Körperpflege niches · −4 vs the category median of 49
Market size
€487K/yr598K searches / yr
90-day growth
-23.7%search demand this quarter
Competition
78%top-5 click share · 5 brands · 47 sellers

Flapen Score

Dr Dent Whitening Strips against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Dr Dent Whitening Strips is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dr Dent Whitening Strips market on Amazon at a glance

Shoppers on Amazon Germany searched for Dr Dent Whitening Strips 598K times last year and spent an estimated €487K. All 5 brands take every click. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 598K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €487K a year.

Searches, last 12 months
598K
Growth, 90 days vs prior 90
-23.7%
Conversion, latest week
4.0%
Market size, estimated
€487Ka year
Top search term
crest 3d whitestrips175K searches a year

02 · Price

A sale here is worth €20.25.

Listings sell for €20.25 on average, from €7.21 to €37.32. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At €20.25 that is €41K to €51K a year per listing.

Average price
€20.25inside the $15 to $100 sweet spot
Price range
€7.21–€37.32
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
2,000–2,500
Revenue per listing a year
€41K–€51K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #633 within Mund- & Zahnpflege. It carries 6,686 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
81%
Out of stock, average day
0.0%
Average rank
#633in Mund- & Zahnpflege
Average rating
4.30 starsAmazon Germany average 4.37 stars
Average reviews
6,686per listing
Listings tracked
16

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
39 months

Products

Top Dr Dent Whitening Strips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

47

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

0%

  • Brand 175%
  • Brand 215%
  • Brand 34%
  • Brand 44%
  • Brand 52%

Demand

Dr Dent Whitening Strips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Holiday '25Spike '26JunJulAugSepOctJanFebMarAprMayJun

Peak months: Jan, Feb, Mar, Apr, May · busiest ÷ quietest = 5.3× · 11 of 12 months tracked

Search terms

Top Dr Dent Whitening Strips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • crest 3d whitestrips175K/yr
  • crest zahnpasta41K/yr
  • crest whitening strips63K/yr
  • crest41K/yr
  • dr dent whitening strips103K/yr
  • crest 3d whitestrips professional effects20K/yr
  • crest 3d white14K/yr
  • whitening strips crest16K/yr
  • dr dent28K/yr
  • crest whitestrips9K/yr

Reviews and returns

What reviews say buyers love and hate about Dr Dent Whitening Strips

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Zahnaufhellung”
23%of negative reviews mention “Funktionalität insgesamt”
0.4%of orders come back
“Null Erfolg”
A buyer, on “Funktionalität insgesamt”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Dr Dent Whitening Strips questions

Answered from the same tracked data.