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51

diclofenac schmerzgel

Worth a look

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Market size 58Growth 21Conversion 85Competition 56Returns 100Price range 55Avg price 67Brand share 13Review moat 62Quality gap 23

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great9.6%

search→purchase rate — share of searches ending in a sale

Avg price

Good€14.09

avg listing price — sweet spot $15–$100

Review moat

Good1,009.41

avg incumbent reviews — the moat a new listing must climb

Market size

Good€452K

€452K/yr · 335K searches

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Price range

Good€7.09–€24.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-8.6%

90-day search growth — must beat 0% to launch

Brand share

Bad95%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, diclofenac schmerzgel is a €452K/yr Amazon Germany market (335K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Aug–Sep. Verdict: Worth a look — 51/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

diclofenac schmerzgel market data

Units sold / yr
25K–30K
avg 1,000–1,250/product
Revenue / yr
€352K–€423K
units × avg price
Conversion rate
9.6%
Avg BSR
#812
Page quality
0%
Prime
56%
Sponsored
78%
Out of stock
0.0%
Avg brand age
79 months
Avg seller age
185 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

30

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

52%

Top 20: 92%

Open market

3%

  • ratiopharm50%
  • AL Aliud Pharma23%
  • ADGC8%
  • Heumann8%
  • STADA5%
  • Voltaren2%
  • Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.6% search growth over the last 90 days.
30K20KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 3.2×

Top diclofenac schmerzgel search terms

  • diclofenac schmerzgel147K/yr
  • diclofenac schmerzgel forte48K/yr
  • diclofenac34K/yr
  • diclox forte schmerzgel25K/yr
  • diclox forte18K/yr
  • diclofenac gel15K/yr
  • diclofenac salbe18K/yr
  • diclo5K/yr
  • diclo ratiopharm schmerzgel5K/yr
  • diclofenac gel extra stark4K/yr
All search terms

Top diclofenac schmerzgel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€18K8%€36K12%€54K16%€72K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about diclofenac schmerzgel

What buyers praise and complain about, mined from review topics.

What buyers love

Preis-Leistungs-Verhältnis67%

“Günstiger als Voltaren und genau gut”

Gelenkschmerzen33%

“Das Schmerzgel hält was es verspricht top 🔝 Ware”

What buyers complain about

beworben Vs Tatsächliches Produkt100%

“Warum soll ich mehr für den Wirkstoff bezahlen, nur weil er beworben wird (u. a.TV Printmedien)”

Top return reasons

Preis-Leistungs-Verhältnis25%
Funktionalität insgesamt25%
Gelenkschmerzen25%
Auslaufsicher25%

Common questions

Is diclofenac schmerzgel profitable to sell on Amazon Germany?
The niche generates €452K/yr across 27 tracked products. 90-day search growth is -8.6%. Flapen's verdict: Worth a look (51/100).
How competitive is the diclofenac schmerzgel niche?
8 brands and 30 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in diclofenac schmerzgel?
Top complaints mined from reviews: beworben Vs Tatsächliches Produkt. The return rate is 0.0%.
When does demand for diclofenac schmerzgel peak?
Demand peaks in Aug–Sep; the busiest month runs 3.2× the quietest.
What does it cost to enter the diclofenac schmerzgel niche?
Listings span €7.09–€24.82; the average listing price is €14.09 (sweet spot $15–$100). The average incumbent carries 1,009 reviews — the moat a new listing must climb.