Defibrillator
pricing outside the sweet spot ($688.68 avg) — Defibrillator doesn't clear our bar today.
Flapen Score
Ranks 2,733 of 2,966 Drogerie & Körperpflege niches · −12 vs the category median of 49
Is Defibrillator profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Defibrillator is a €194K/yr Amazon Germany market (123K searches/yr). The top 5 brands hold 92% of demand. Verdict: Skip it — 37/100.
Defibrillator: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -21.6% over the last 90 days and 0.2% of searches end in a purchase.
€194K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 22 products
Top Defibrillator products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Primedic HeartSave YA Laien Erste Hilfe Defibrillator mit automatischer Schockabgabe 8 Jahre Garantie des Herstellers Made in Germany Sprache: DE/EN
- Price
- €994.06
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 2y ago
Yzpacc CPR Maske Beatmungsmaske CPR Maske Face Shield Beatmungsmasken mit Rückschlagventil Atmen Barriere Schlüsselanhänger für Erste Hilfe oder AED Training
- Price
- €28.16
- Rating
- 4.8/5
- Reviews
- 399
- Age
- 5y ago
Philips HeartStart HS1 Defibrillator SMART Pads Kassette Erwachsene M5071A
- Price
- €74.33
- Rating
- 4.7/5
- Reviews
- 606
- Age
- 8y ago
Reanibex 100 AED Defibrillator 2026 vollautomatische Schockauslösung für Zuhause im Betrieb Kleinkindertaste Ladezeit 0 Sekunden 7 Jahre Garantie Sprache DE/UK/FR Erste-Hilfe Set
- Price
- €876.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5y ago
myPAD Heimdefibrillator AED für zuhause Familie & Freizeit 4 J. MedX5 Servicegarantie manuelle Schockauslösung LED-Grafik für Kleinkinder Erwachsene Komplettset
- Price
- €690.26
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 10mo ago
Trending
90-day click momentumReanibex 100 AED Defibrillator 2026 vollautomatische Schockauslösung für Zuhause im Betrieb Kleinkindertaste Ladezeit 0 Sekunden 7 Jahre Garantie Sprache DE/UK/FR Erste-Hilfe Set
- Price
- €876.47
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5y ago
myPAD Heimdefibrillator AED für zuhause Familie & Freizeit 4 J. MedX5 Servicegarantie manuelle Schockauslösung LED-Grafik für Kleinkinder Erwachsene Komplettset
- Price
- €690.26
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 10mo ago
Philips HeartStart HS1 Defibrillator Kleinkinder/Kinder SMART Pads Kassette M5072A
- Price
- €117.23
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 12y ago
Primedic HeartSave YA Laien Erste Hilfe Defibrillator mit automatischer Schockabgabe 8 Jahre Garantie des Herstellers Sprache: DE/EN/FR/IT
- Price
- €1029.25
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 2y ago
Yzpacc CPR Maske Beatmungsmaske CPR Maske Face Shield Beatmungsmasken mit Rückschlagventil Atmen Barriere Schlüsselanhänger für Erste Hilfe oder AED Training
- Price
- €28.16
- Rating
- 4.8/5
- Reviews
- 399
- Age
- 5y ago
Newest
by launch date
myPAD Heimdefibrillator AED für Zuhause Familie & Freizeit vollautomatischer Defibrillator mit Sprachführung LED-Grafik Kindermodus ab 1 Jahr 4 Jahre Batterie & Elektroden 8 Jahre Garantie.
- Price
- €942.60
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 9mo ago
myPAD Heimdefibrillator AED für zuhause Familie & Freizeit 4 J. MedX5 Servicegarantie manuelle Schockauslösung LED-Grafik für Kleinkinder Erwachsene Komplettset
- Price
- €690.26
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 10mo ago
Rescue SAMe DAE Defibrillator komplett mit Elektroden für Erwachsene und Batterie
- Price
- €704.59
- Rating
- 2.8/5
- Reviews
- 4
- Age
- 2y ago
Primedic HeartSave YA Laien Erste Hilfe Defibrillator mit automatischer Schockabgabe 8 Jahre Garantie des Herstellers Made in Germany Sprache: DE/EN
- Price
- €994.06
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 2y ago
Primedic HeartSave YA Laien Erste Hilfe Defibrillator mit automatischer Schockabgabe 8 Jahre Garantie des Herstellers 2x Sprachen nach Wahl
- Price
- €1028.92
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
Brands
8 rising
Sellers
11
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
54%
Top 20: 97%
Open market
4%
- MedX536%
- Notfallretter.de26%
- Yzpacc17%
- HeartStart9%
- Saver One5%
- XFT4%
- Open — no brand owns it (2 brands, 4%)
Defibrillator demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Defibrillator search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- defibrillator50K/yr
- defibrillator für zuhause26K/yr
- aed14K/yr
- aed defibrillator15K/yr
- erste-hilfe-defibrillatoren7K/yr
- defribilator für zuhause4K/yr
- defibrillator vollautomatisch3K/yr
- defibrillator kaufen3K/yr
What reviews say buyers love and hate about Defibrillator
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Alles top, schnelle Lieferung, gute Qualität”
“Passt einwandfrei auf Heartstart HS1”
“Passt an den Schlüssel”
“Einfacher Aufbau- gute Bedienungsanleitung”
“mit den verschiedenen Farben findet jeder die richtige für sich.”
Defibrillator return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Defibrillator questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
