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Curosleep Kissen

Fail

The top 5 products take 79% of clicks, so Curosleep Kissen is a Fail.

Flapen Score
44
44 / 100
Ranks 2,115 of 2,966 Drogerie & Körperpflege niches · −5 vs the category median of 49
Market size
€211K/yr233K searches / yr
90-day growth
+13.4%search demand this quarter
Competition
79%top-5 click share · 10 brands · 17 sellers

Flapen Score

Curosleep Kissen against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Curosleep Kissen is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Curosleep Kissen market on Amazon at a glance

Shoppers on Amazon Germany searched for Curosleep Kissen 233K times last year and spent an estimated €211K. The top 5 brands take 85% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +13.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €211K a year.

Searches, last 12 months
233K
Growth, 90 days vs prior 90
+13.4%
Conversion, latest week
2.2%
Market size, estimated
€211Ka year
Top search term
curosleep kissen original50K searches a year

02 · Price

A sale here is worth €41.85.

Listings sell for €41.85 on average, from €33.54 to €59.86. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At €41.85 that is €21K to €31K a year per listing.

Average price
€41.85inside the $15 to $100 sweet spot
Price range
€33.54–€59.86
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
€21K–€31K
Returns
6.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #441 within Mobilitätshilfen & Zubehör. It carries 3,161 reviews at 3.98 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
46%
Out of stock, average day
12.4%
Average rank
#441in Mobilitätshilfen & Zubehör
Average rating
3.98 starsAmazon Germany average 4.37 stars
Average reviews
3,161per listing
Listings tracked
13

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
17 months

Products

Top Curosleep Kissen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

17

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

11%

  • Brand 130%
  • Brand 218%
  • Brand 317%
  • Brand 416%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (4 brands, 11%)

Demand

Curosleep Kissen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Black Friday '25Holiday '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 4.9× · 10 of 12 months tracked

Search terms

Top Curosleep Kissen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • curosleep kissen original50K/yr
  • curosleep27K/yr
  • curo sleep kissen32K/yr
  • curosleep kissen84K/yr
  • curo sleep kissen original6K/yr
  • curo sleep10K/yr
  • curosleep -3K/yr
  • curosleep kissen erfahrungen4K/yr
  • curosleep - ergonomische kissen5K/yr
  • curosleep kopfkissen4K/yr

Reviews and returns

What reviews say buyers love and hate about Curosleep Kissen

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Kissen”
21%of negative reviews mention “Kissen”
6.9%of orders come back
“Kissen bereits dreckig”
A buyer, on “Kissen”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Curosleep Kissen questions

Answered from the same tracked data.