Cif
FailThe top 5 brands take 93% of clicks, so Cif is a Fail.
- Flapen Score
- 44 / 100Ranks 2,115 of 2,966 Drogerie & Körperpflege niches · −5 vs the category median of 4944
- Market size
- €153K/yr139K searches / yr
- 90-day growth
- -11.7%search demand this quarter
- Competition
- 61%top-5 click share · 8 brands · 96 sellers
Flapen Score
Cif against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Cif is stronger. Inside it, weaker.
Market
The Cif market on Amazon at a glance
Shoppers on Amazon Germany searched for Cif 139K times last year and spent an estimated €153K. The top 5 brands take 93% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 12.6% of those searches ended in a purchase.
Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 12.6% of those searches ended in a purchase. Searches in the last 90 days moved -11.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €153K a year.
- Searches, last 12 months
- 139K
- Growth, 90 days vs prior 90
- -11.7%
- Conversion, latest week
- 12.6%
- Market size, estimated
- €153Ka year
- Top search term
- scheuermilch42K searches a year
02 · Price
A sale here is worth €8.67.
Listings sell for €8.67 on average, from €1.52 to €28.75. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At €8.67 that is €9K to €11K a year per listing.
- Average price
- €8.67under the $15 to $100 sweet spot
- Price range
- €1.52–€28.75
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- €9K–€11K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
61% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #226 within Reinigungsmittel. It carries 1,162 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 70%
- Out of stock, average day
- 0.0%
- Average rank
- #226in Reinigungsmittel
- Average rating
- 4.62 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,162per listing
- Listings tracked
- 23
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 74 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 74 months
Products
Top Cif products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Viss Max Power Scheuermilch Pure White Reinigungsmittel mit Aktivbleiche entfernt Verfärbungen für ein strahlendes Weiß 500 ml
- Price
- €1.75
- Rating
- 4.7/5
- Reviews
- 483
- Age
- 4y ago

Frosch Scheuermilch Allzweck Reinigungsmilch mit natürlichem Marmormehl (1 x 500 ml)
- Price
- €1.68
- Rating
- 4.9/5
- Reviews
- 21
- Age
- 5y ago

Viss Cleanboost Scheuermilch Citrus effektives Reinigungsmittel 100% kraftvoll gegen Fett und Schmutz mit 100% natürlichen Reinigungspartikeln 500 ml
- Price
- €1.52
- Rating
- 4.7/5
- Reviews
- 904
- Age
- 4y ago

Viss Scheuermilch Original effektives Reinigungsmittel 100% kraftvoll gegen Fett und Schmutz mit 100% natürlichen Reinigungspartikeln 500 ml
- Price
- €1.56
- Rating
- 4.7/5
- Reviews
- 360
- Age
- 4y ago

Cif Creme mit Mikropartikeln mit Zitronengeschmack 500 ml
- Price
- €5.92
- Rating
- 4.4/5
- Reviews
- 16,643
- Age
- 7y ago
Trending
estimated 90-day click momentum
Frosch Scheuermilch Allzweck Reinigungsmilch mit natürlichem Marmormehl (1 x 500 ml)
- Price
- €1.68
- Rating
- 4.9/5
- Reviews
- 21
- Age
- 5y ago

Cif Infinite Clean: Fresh Lavender und Eukalyptus Spray 280 ml
- Price
- €9.72
- Rating
- 4.7/5
- Reviews
- 413
- Age
- 1y ago

Cif Scheuermilch-Creme Zitrus 500 ml 4 Stück
- Price
- €15.82
- Rating
- 4.7/5
- Reviews
- 960
- Age
- 13y ago

Viss Scheuermilch Citrus 3er-Pack (3 x 500 ml)
- Price
- €10.62
- Rating
- 4.6/5
- Reviews
- 99
- Age
- 15y ago

Sonett Scheuermilch 500 ml
- Price
- €2.96
- Rating
- 4.6/5
- Reviews
- 86
- Age
- 15y ago
Newest
by launch date
Cif Infinite Clean: Fresh Lavender und Eukalyptus Spray 280 ml
- Price
- €9.72
- Rating
- 4.7/5
- Reviews
- 413
- Age
- 1y ago

Viss Glasreiniger Universal Glas & Flächen 750 ml
- Price
- €1.90
- Rating
- 4.6/5
- Reviews
- 392
- Age
- 2y ago

Frosch Dusche & Bad-Reiniger Citrus 0 5 l
- Price
- €1.58
- Rating
- 4.5/5
- Reviews
- 230
- Age
- 3y ago

Viss Max Power Scheuermilch Pure White Reinigungsmittel mit Aktivbleiche entfernt Verfärbungen für ein strahlendes Weiß 500 ml
- Price
- €1.75
- Rating
- 4.7/5
- Reviews
- 483
- Age
- 4y ago

Viss Cleanboost Scheuermilch Citrus effektives Reinigungsmittel 100% kraftvoll gegen Fett und Schmutz mit 100% natürlichen Reinigungspartikeln 500 ml
- Price
- €1.52
- Rating
- 4.7/5
- Reviews
- 904
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
96
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 97%
Open market
5%
- Viss Professional31%
- Viss21%
- Cif20%
- Frosch19%
- HAKA3%
- Cif Professional3%
- Open — no brand owns it (2 brands, 5%)
Demand
Cif search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7× · 9 of 12 months tracked
Search terms
Top Cif search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- scheuermilch42K/yr
- cif26K/yr
- viss scheuermilch19K/yr
- viss20K/yr
- viss bad und dusche9K/yr
- cif scheuermilch4K/yr
- cif professional4K/yr
- viss cleanboost3K/yr
- cif badreiniger3K/yr
- viss badreiniger3K/yr
Reviews and returns
What reviews say buyers love and hate about Cif
We read the reviews and the return reasons for every product selling here.
“Super, stinkt wie Sau”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
22 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cif questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









