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Cayennepfeffer

Fail

Demand is soft, at -19.3% this quarter, so Cayennepfeffer is a Fail.

Flapen Score
48
48 / 100
Ranks 1,556 of 2,966 Drogerie & Körperpflege niches · −1 vs the category median of 49
Market size
€128K/yr103K searches / yr
90-day growth
-19.3%search demand this quarter
Competition
66%top-5 click share · 16 brands · 18 sellers

Flapen Score

Cayennepfeffer against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Cayennepfeffer is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cayennepfeffer market on Amazon at a glance

Shoppers on Amazon Germany searched for Cayennepfeffer 103K times last year and spent an estimated €128K. The top 5 brands take 71% of clicks. Demand peaks in Oct. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 11.2% of those searches ended in a purchase.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -19.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €128K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
-19.3%
Conversion, latest week
11.2%
Market size, estimated
€128Ka year
Peak month
October1.7× the quietest month
Top search term
cayennepfeffer60K searches a year

02 · Price

A sale here is worth €11.14.

Listings sell for €11.14 on average, from €2.14 to €19.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At €11.14 that is €8K to €11K a year per listing.

Average price
€11.14under the $15 to $100 sweet spot
Price range
€2.14–€19.45
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
€8K–€11K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #225 within Pflanzliche Ergänzungsmittel. It carries 418 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#225in Pflanzliche Ergänzungsmittel
Average rating
4.47 starsAmazon Germany average 4.37 stars
Average reviews
418per listing
Listings tracked
18

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Cayennepfeffer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

18

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

24%

  • Brand 134%
  • Brand 213%
  • Brand 310%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Cayennepfeffer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 1.7×

Search terms

Top Cayennepfeffer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cayennepfeffer60K/yr
  • cayenne+pfeffer17K/yr
  • cayenne pepper13K/yr
  • cayenne pfeffer5K/yr
  • cheyenne pfeffer5K/yr
  • cayenne4K/yr

Reviews and returns

What reviews say buyers love and hate about Cayennepfeffer

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Funktionalität insgesamt”
0.1%of orders come back
“Null Wirkung”
A buyer, on “Funktionalität insgesamt”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Cayennepfeffer questions

Answered from the same tracked data.