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Braun Thermoscan Schutzkappe

Fail

Demand is soft, at -52.3% this quarter, so Braun Thermoscan Schutzkappe is a Fail.

Flapen Score
31
31 / 100
Ranks 2,907 of 2,966 Drogerie & Körperpflege niches · −18 vs the category median of 49
Market size
€193K/yr108K searches / yr
90-day growth
-52.3%search demand this quarter
Competition
92%top-5 click share · 5 brands · 47 sellers

Flapen Score

Braun Thermoscan Schutzkappe against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Braun Thermoscan Schutzkappe is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Braun Thermoscan Schutzkappe market on Amazon at a glance

Shoppers on Amazon Germany searched for Braun Thermoscan Schutzkappe 108K times last year and spent an estimated €193K. All 5 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 23.6% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 23.6% of those searches ended in a purchase. Searches in the last 90 days moved -52.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €193K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
-52.3%
Conversion, latest week
23.6%
Market size, estimated
€193Ka year
Peak month
February3.3× the quietest month
Top search term
braun thermoscan schutzkappe30K searches a year

02 · Price

A sale here is worth €7.55.

Listings sell for €7.55 on average, from €3.91 to €13.58. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 3,000 to 4,000 of them. At €7.55 that is €23K to €30K a year per listing.

Average price
€7.55under the $15 to $100 sweet spot
Price range
€3.91–€13.58
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
30K–40K
Units per listing a year
3,000–4,000
Revenue per listing a year
€23K–€30K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #3 within Medizinische Geräte & Verbrauchsmaterialien. It carries 4,621 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#3in Medizinische Geräte & Verbrauchsmaterialien
Average rating
4.71 starsAmazon Germany average 4.37 stars
Average reviews
4,621per listing
Listings tracked
7

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Braun Thermoscan Schutzkappe products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

47

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Brand 142%
  • Brand 229%
  • Brand 315%
  • Brand 411%
  • Brand 54%

Demand

Braun Thermoscan Schutzkappe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '24Spike '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 3.3×

Search terms

Top Braun Thermoscan Schutzkappe search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • braun thermoscan schutzkappe30K/yr
  • braun fieberthermometer schutzkappen23K/yr
  • braun thermoscan lf20 schutzkappen17K/yr
  • braun ohrthermometer schutzkappen9K/yr
  • thermoscan lf 20 schutzkappen9K/yr
  • braun thermometer schutzkappen5K/yr
  • braun fieberthermometer ohr schutzkappen4K/yr
  • braun thermoscan lf203K/yr
  • braun thermoscan 7 schutzkappen3K/yr
  • thermoscan lf203K/yr

Reviews and returns

What reviews say buyers love and hate about Braun Thermoscan Schutzkappe

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Gesamtgröße”
21%of negative reviews mention “Gesamtgröße”
0.3%of orders come back
“Passt nicht”
A buyer, on “Gesamtgröße”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Braun Thermoscan Schutzkappe questions

Answered from the same tracked data.