Skip to content

Borreliose Test

Maybe

An estimated 0.2% of orders come back. But the top 5 products take 88% of clicks, so Borreliose Test is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 2,966 Drogerie & Körperpflege niches · +11 vs the category median of 49
Market size
€44K/yr15K searches / yr
90-day growth
+108.7%search demand this quarter
Competition
88%top-5 click share · 7 brands · 10 sellers

Flapen Score

Borreliose Test against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Borreliose Test is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Borreliose Test market on Amazon at a glance

Shoppers on Amazon Germany searched for Borreliose Test 15K times last year and spent an estimated €44K. The top 5 brands take 95% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 13.2% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved +108.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €44K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
+108.7%
Conversion, latest week
13.2%
Market size, estimated
€44Ka year
Top search term
borreliose selbsttest9K searches a year

02 · Price

A sale here is worth €21.75.

Listings sell for €21.75 on average, from €5.89 to €51.00. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At €21.75 that is €2K to €5K a year per listing.

Average price
€21.75inside the $15 to $100 sweet spot
Price range
€5.89–€51.00
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
€2K–€5K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #136 within Medizinische Geräte & Verbrauchsmaterialien. It carries 72 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
75%
Out of stock, average day
10.0%
Average rank
#136in Medizinische Geräte & Verbrauchsmaterialien
Average rating
4.13 starsAmazon Germany average 4.37 stars
Average reviews
72per listing
Listings tracked
8

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Borreliose Test products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

10

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

2%

  • Brand 151%
  • Brand 225%
  • Brand 36%
  • Brand 46%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Borreliose Test search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '26AugSepOctNovDecJanFebMarAprMayJun

Peak months: Jun, Aug, Sep · busiest ÷ quietest = 5.8× · 11 of 12 months tracked

Search terms

Top Borreliose Test search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • borreliose selbsttest9K/yr
  • borreliose test4K/yr
  • borreliose schnelltest2K/yr

Reviews and returns

What reviews say buyers love and hate about Borreliose Test

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Benutzerfreundlichkeit”
22%of negative reviews mention “Genauigkeit insgesamt”
0.2%of orders come back
“Leider unzuverlässig”
A buyer, on “Genauigkeit insgesamt”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Borreliose Test questions

Answered from the same tracked data.