Body Wash Men
MaybeAn estimated 0.1% of orders come back. But products sell for $7.62 on average, outside the sweet spot, so Body Wash Men is a Maybe.
- Flapen Score
- 56 / 100Top 18% of 2,966 Drogerie & Körperpflege niches · +7 vs the category median of 4956
- Market size
- €295K/yr438K searches / yr
- 90-day growth
- -4.0%search demand this quarter
- Competition
- 30%top-5 click share · 27 brands · 154 sellers
Flapen Score
Body Wash Men against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Body Wash Men is stronger. Inside it, weaker.
Market
The Body Wash Men market on Amazon at a glance
Shoppers on Amazon Germany searched for Body Wash Men 438K times last year and spent an estimated €295K. The top 5 brands take 71% of clicks. Demand peaks in Nov. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 8.8% of those searches ended in a purchase.
Shoppers searched for this 438K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €295K a year.
- Searches, last 12 months
- 438K
- Growth, 90 days vs prior 90
- -4.0%
- Conversion, latest week
- 8.8%
- Market size, estimated
- €295Ka year
- Peak month
- November1.4× the quietest month
- Top search term
- shampoo herren186K searches a year
02 · Price
A sale here is worth €7.62.
Listings sell for €7.62 on average, from €1.48 to €24.95. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At €7.62 that is €4K to €6K a year per listing.
- Average price
- €7.62under the $15 to $100 sweet spot
- Price range
- €1.48–€24.95
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 500–750
- Revenue per listing a year
- €4K–€6K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #170 within Rasur & Enthaarung. It carries 1,752 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 99%
- Out of stock, average day
- 1.3%
- Average rank
- #170in Rasur & Enthaarung
- Average rating
- 4.56 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,752per listing
- Listings tracked
- 70
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 66 months
Products
Top Body Wash Men products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
LOréal Men Expert 1L Duschgel und Shampoo für Männer Duschbad zur Reinigung von Körper Haar Gesicht und Bart Herren Körperpflege mit holzigem Duft und Zedernholzöl Barber Club 1 x 1000ml
- Price
- €5.11
- Rating
- 4.8/5
- Reviews
- 1,219
- Age
- 11mo ago

LOréal Men Expert XXXL 5in1 Duschgel und Shampoo für Männer Duschbad zur Reinigung von Körper Haar und Gesicht Herren Körperpflege für langanhaltende Frische mit Karbon Pure Carbon 1 x 1000 ml
- Price
- €5.04
- Rating
- 4.8/5
- Reviews
- 3,606
- Age
- 2y ago

SYOSS Shampoo MEN Intense Power Aktivierendes Shampoo (440 ml) Herren Shampoo für normales Haar Haarshampoo stimuliert die Haarwurzeln ab der ersten Anwendung Formel mit 4% Koffein-Energy-Komplex
- Price
- €3.29
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 4mo ago

NIVEA Men Strong Power Shampoo 250ml
- Price
- €2.04
- Rating
- 4.5/5
- Reviews
- 304
- Age
- 1y ago

LOréal Men Expert XXL Duschgel und Shampoo für Männer Duschbad zur Reinigung von Körper Haar Gesicht und Bart Herren Körperpflege mit holzigem Duft und Zedernholzöl Barber Club 1 x 400ml
- Price
- €2.21
- Rating
- 4.7/5
- Reviews
- 4,743
- Age
- 5y ago
Trending
estimated 90-day click momentum
SYOSS Shampoo MEN Intense Power Aktivierendes Shampoo (440 ml) Herren Shampoo für normales Haar Haarshampoo stimuliert die Haarwurzeln ab der ersten Anwendung Formel mit 4% Koffein-Energy-Komplex
- Price
- €3.29
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 4mo ago

LOréal Men Expert XXXL Duschgel und Shampoo für Männer Duschbad zur Reinigung von Körper Haar und Gesicht Herren Körperpflege für zu Unreinheiten neigende Haut Derma Control 1 x 1000 ml
- Price
- €5.47
- Rating
- 4.7/5
- Reviews
- 228
- Age
- 6mo ago

NIVEA 2in1 Express Shampoo & Spülung (250 ml) intensive Haarpflege mit Aloe Vera und Glanz Serum Haarshampoo & Spülung für schnelle unkomplizierte Pflege
- Price
- €2.12
- Rating
- 4.6/5
- Reviews
- 90
- Age
- 1y ago

by Amazon Fresh 3in1 Duschgel für Herren 2 x 500 ml
- Price
- €2.16
- Rating
- 4.4/5
- Reviews
- 3,317
- Age
- 2y ago

NIVEA Power Repair Reparatur Shampoo 250ml
- Price
- €2.25
- Rating
- 4.8/5
- Reviews
- 21
- Age
- 1y ago
Newest
by launch date
SYOSS Shampoo MEN Intense Power Aktivierendes Shampoo (440 ml) Herren Shampoo für normales Haar Haarshampoo stimuliert die Haarwurzeln ab der ersten Anwendung Formel mit 4% Koffein-Energy-Komplex
- Price
- €3.29
- Rating
- 4.7/5
- Reviews
- 62
- Age
- 4mo ago

LOréal Men Expert XXXL Duschgel und Shampoo für Männer Duschbad zur Reinigung von Körper Haar und Gesicht Herren Körperpflege für zu Unreinheiten neigende Haut Derma Control 1 x 1000 ml
- Price
- €5.47
- Rating
- 4.7/5
- Reviews
- 228
- Age
- 6mo ago

LOréal Men Expert 1L Duschgel und Shampoo für Männer Duschbad zur Reinigung von Körper Haar Gesicht und Bart Herren Körperpflege mit holzigem Duft und Zedernholzöl Barber Club 1 x 1000ml
- Price
- €5.11
- Rating
- 4.8/5
- Reviews
- 1,219
- Age
- 11mo ago

Sebamed Every-Day Shampoo 400 ml Haarshampoo für Damen und Herren schonende seifenfreie Reinigung für empfindliche Kopfhaut besonders mild durch Zuckertensidformel für alle Haartypen geeignet
- Price
- €5.51
- Rating
- 4.5/5
- Reviews
- 294
- Age
- 1y ago

NIVEA Men Strong Power Shampoo 250ml
- Price
- €2.04
- Rating
- 4.5/5
- Reviews
- 304
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 30% of clicks, no more. An open shelf where new products get seen.
Brands
27 rising
Sellers
154
Est. top-5 brand share
71%
Top 20: 97%
Est. top-5 click share
30%
Top 20: 64%
Open market
25%
- L'Oréal Men Expert30%
- Beiersdorf17%
- L'Oreal Paris10%
- NIVEA8%
- Syoss6%
- Head & Shoulders4%
Demand
Body Wash Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.4×
Search terms
Top Body Wash Men search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- shampoo herren186K/yr
- haarshampoo herren44K/yr
- nivea shampoo28K/yr
- loreal barber club28K/yr
- herren shampoo24K/yr
- loreal men expert barber club23K/yr
- barber club19K/yr
- männer shampoo18K/yr
- shampoo men12K/yr
- nivea shampoo damen11K/yr
Reviews and returns
What reviews say buyers love and hate about Body Wash Men
We read the reviews and the return reasons for every product selling here.
“Duft”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Body Wash Men questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









