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Bio Whey Protein

Bio Whey Protein shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

64
Worth a look

Top 4% of 2,966 Drogerie & Körperpflege niches · +15 vs the category median of 49

Market size 51Growth 22Conversion 54Competition 83Returns 99Price range 95Avg price 95Brand share 35Review moat 88Quality gap 75
This niche Category average · 2,966 niches

Is Bio Whey Protein profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Bio Whey Protein is a €303K/yr Amazon Germany market (191K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jul–Oct. Verdict: Worth a look — 64/100.

Bio Whey Protein: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -6.3% over the last 90 days and 4.5% of searches end in a purchase.

€303K

revenue / yr

Units sold / yr10K
Search volume / yr-6.3%191K
Conversion rate4.5%
Avg price€35.20

Who owns the niche?

The top 5 brands hold 84% of demand, so 16% of the market is open.

16%

open market share

Brands · sellers14 · 17
Top-5 product click share32%
Open market16%
Avg brand age66 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 45 products

Sponsored placement93%
New entrants (1y)4· 2 succeeded
Avg rating4.3★
Avg reviews231

Top Bio Whey Protein products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

€0€9K€18K€27K€36K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

17

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

32%

Top 20: 74%

Open market

12%

  • Alpenpower59%
  • ORGAINIC11%
  • RheinNatur6%
  • SUNDAY NATURAL4%
  • Volksshake4%
  • Fairprotein4%
  • Open — no brand owns it (8 brands, 12%)

Bio Whey Protein demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume191KCVR4.5%Products45Brands14Top 5 Brands84%OOS Rate14.1%Rating4.3★Reviews231Avg BSR#75
3K2KSpike '25Prime Day '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jul, Oct · busiest ÷ quietest = 2.2×

Top Bio Whey Protein search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • alpenpower37K/yr
  • alpenpower bio whey protein33K/yr
  • bio whey protein24K/yr
  • bio protein pulver20K/yr
  • protein pulver bio12K/yr
  • whey protein bio10K/yr
  • bio whey9K/yr
  • alpenpower protein7K/yr
  • alpenpower whey isolate4K/yr
  • alpen power bio whey protein4K/yr

What reviews say buyers love and hate about Bio Whey Protein

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Geschmack insgesamt16%

Schmeckt super

Ernährungs Gehalt15%

Bestes Protein

Geschmack10%

Leckerer Kokusgeschmack

Qualität insgesamt10%

Super Produkt

Vegan/Biologisch9%

Vegan

What buyers complain about

60% of reviews
Geschmack insgesamt20%

Nachgeschmack

Geschmack15%

Geschmacklich ungeniessbar

Löslichkeit6%

Ekelhaft, löst sich überhaupt nicht gut auf

Preis-Leistungs-Verhältnis5%

Schade um die 30€

Süße4%

überhaupt nicht süß

Bio Whey Protein return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geschmack insgesamt
29%
2Geschmack
14%
3Auslaufsicher
9%
4Vegan/Biologisch
8%
5Geruch
6%

Common Bio Whey Protein questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bio Whey Protein 64/100 on Amazon Germany — Worth a look. The niche generates €303K/yr across 45 tracked products. 2 of 4 products launched in the last 360 days are still selling. Search demand moved -6.3% over the last 90 days.
Search demand for Bio Whey Protein on Amazon Germany peaks in Jul–Oct, where the busiest month runs 2.2× the quietest.