Is bierhefe profitable to sell on Amazon Germany?

The niche generates €116K/yr across 10 tracked products. 90-day search growth is +4.9%. Flapen's verdict: Skip it (42/100).

How competitive is the bierhefe niche?

6 brands and 37 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in bierhefe?

Top complaints mined from reviews: Einfaches Kauen/Schlucken, Inhaltsstoffe – insgesamt, Farbe. The return rate is 0.1%.

When does demand for bierhefe peak?

Demand is steady year-round — the busiest month runs 1.5× the quietest.

What does it cost to enter the bierhefe niche?

Listings span €2.60–€23.57; the average listing price is €10.17 (sweet spot $15–$100). The average incumbent carries 720 reviews — the moat a new listing must climb.

bierhefe

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great11.2%

search→purchase rate — share of searches ending in a sale

Review moat

Good720.4

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay€2.60–€23.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay€10.17

avg listing price — sweet spot $15–$100

Growth

Okay+4.9%

90-day search growth — must beat 0% to launch

Market size

Okay€116K

€116K/yr · 102K searches

Competition

Bad85%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, bierhefe is a €116K/yr Amazon Germany market (102K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 42/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

bierhefe market data

Units sold / yr: 13K–15K; avg 1,000–1,250/product
Revenue / yr: €127K–€153K; units × avg price
Conversion rate: 11.2%
Avg BSR: #37
Page quality: 0%
Prime: 80%
Sponsored: 90%
Out of stock: 3.9%
Avg brand age: 88 months
Avg seller age: 184 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

sanotact71%
Ida Plus13%
GRAU generation pet7%
Grau4%
Dr. Metz3%
LEXA2%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +4.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.5×

Open Trend

Top bierhefe search terms

bierhefe62K/yr +2.3%6.6% conv.
bierhefe tabletten20K/yr +12.1%11.6% conv.
bierhefe pulver8K/yr +7.5%5.8% conv.
brewers yeast4K/yr +4.7%2.9% conv.
sanotact bierhefe tabletten3K/yr +24.2%11.3% conv.
bierhefe tabletten für menschen3K/yr +20.3%9.8% conv.
hefetabletten2K/yr -26.7%9.4% conv.

All search terms

Top bierhefe products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

sanotact Bierhefe Tabletten (400 Tabletten) 100% natürliche Bierhefe vegan Mit Biotin für schöne Haare & gesunde Haut 6 B-Vitaminen Auch für Hunde geeignet Hefetabletten

sanotact€3.404.6★2,206 rev

sanotact Bierhefe Flocken (100g) 100% natürliche Bierhefeflocken Hefeflocken mit Biotin & 5 B-Vitaminen für Haut Haare Nägel Ideal zum Kochen als veganer Parmesan & zum Würzen

sanotact€2.604.7★871 rev

Ida Plus - Reines Bierhefe-Pulver - 3 kg - 100% Naturprodukt für Hunde Katzen & Pferde - Futterergänzung für glänzendes Fell & kräftige Haut - reich an B-Vitaminen Mineralien & Spurenelemente

Ida Plus€23.574.5★1,780 rev

GRAU - das Original - 100 % natürliche Bierhefe für glänzendes Fell und kräftige Haut reich an Mineralstoffen und Spurenelementen1er Pack (1 x 500 g) Ergänzungsfuttermittel für Hunde und Katzen

GRAU generation pet€9.144.6★298 rev

sanotact Bierhefe + Zink (60 Tabletten) Für Haut Haare & Nägel Vitamin-Komplex mit Bierhefe Zink Biotin Vitamin B12 B6 & Vitamin C Haut & Haar Vitamine 100% Vegan

sanotact€3.254.5★279 rev

Newest

by launch date

GRAU - das Original - 100 % natürliche Bierhefe für glänzendes Fell und kräftige Haut reich an Mineralstoffen und Spurenelementen1er Pack (1 x 500 g) Ergänzungsfuttermittel für Hunde und Katzen

GRAU generation pet€9.14298 rev

4y ago

GRAU - das Original - 100% natürliche Bierhefe für glänzendes Fell und kräftige Haut reich an Mineralstoffen und Spurenelementen 1er Pack (1 x 150 g) Ergänzungsfuttermittel für Hunde und Katzen

Grau€5.02224 rev

4y ago

Sanotact Bierhefe + Zink Tabletten 180 Stück | Für Haut Haare & Nägel | Vitamin-Komplex mit Bierhefe Zink Biotin Vitamin B12 B6 & Vitamin C | 100% Vegan

sanotact€12.7367 rev

5y ago

Bierhefe (pulv.) 3 kg Eimer

LEXA€14.8953 rev

5y ago

Ida Plus - Reines Bierhefe-Pulver - 3 kg - 100% Naturprodukt für Hunde Katzen & Pferde - Futterergänzung für glänzendes Fell & kräftige Haut - reich an B-Vitaminen Mineralien & Spurenelemente

Ida Plus€23.571,780 rev

9y ago

What buyers say about bierhefe

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt30%

“Super Produkt”

Geschmack insgesamt11%

“Schmeckt”

Preis-Leistungs-Verhältnis9%

“Die 400er-Packung ist eine wirtschaftlich gute Entscheidung”

Ernährungs Gehalt6%

“Absoluter Geheimtipp für natürliches Protein”

Weiches Gefühl5%

“Weiches Fell”

Geschmack4%

“Bringt einen schönen, anderen Geschmack in Brot-, Brötchen- und Pizzateig”

Haustierfreundlich3%

“meine Hunde vertragen es super”

Dosierung3%

“Immernoch die besten Hefetabletten”

Einfaches Kauen/Schlucken3%

“und sich gut schlucken”

Benutzerfreundlichkeit2%

“Das Fell lässt sich einfacher”

What buyers complain about

Einfaches Kauen/Schlucken17%

“Schluckbar nicht so dolle, es staunt”

Inhaltsstoffe – insgesamt13%

“Ich zweifle an der Wirksamkeit und den Inhaltsstoffen dieser Tabletten”

Farbe11%

“Der großen Schwarze mag es garnicht”

Preis-Leistungs-Verhältnis11%

“etwas zeier für diese Menge, rs gibt günstigere Produkte”

Geruch11%

“was man schon riechen kann,”

Dosierung8%

“Nur die Menge die man nehmen muss 15 Stück am Tag ist unangenehm”

Geschmack insgesamt6%

“es schmeckte tatsächlich anders”

Geschmack2%

“was bei einem ohnehin schon unangenehmen Geschmack zur echten Herausforderung wird.”

Nebenwirkungen2%

“Eine spürbare Wirkung konnte ich leider nicht feststellen”

Common questions

Is bierhefe profitable to sell on Amazon Germany?: The niche generates €116K/yr across 10 tracked products. 90-day search growth is +4.9%. Flapen's verdict: Skip it (42/100).
How competitive is the bierhefe niche?: 6 brands and 37 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in bierhefe?: Top complaints mined from reviews: Einfaches Kauen/Schlucken, Inhaltsstoffe – insgesamt, Farbe. The return rate is 0.1%.
When does demand for bierhefe peak?: Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the bierhefe niche?: Listings span €2.60–€23.57; the average listing price is €10.17 (sweet spot $15–$100). The average incumbent carries 720 reviews — the moat a new listing must climb.