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Beheizbare Einlegesohlen

Fail

Demand is soft, at -98.0% this quarter, so Beheizbare Einlegesohlen is a Fail.

Flapen Score
47
47 / 100
Ranks 1,689 of 2,966 Drogerie & Körperpflege niches · −2 vs the category median of 49
Market size
€162K/yr459K searches / yr
90-day growth
-98.0%search demand this quarter
Competition
53%top-5 click share · 14 brands · 21 sellers

Flapen Score

Beheizbare Einlegesohlen against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Beheizbare Einlegesohlen is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beheizbare Einlegesohlen market on Amazon at a glance

Shoppers on Amazon Germany searched for Beheizbare Einlegesohlen 459K times last year and spent an estimated €162K. The top 5 brands take 73% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 459K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -98.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €162K a year.

Searches, last 12 months
459K
Growth, 90 days vs prior 90
-98.0%
Conversion, latest week
1.1%
Market size, estimated
€162Ka year
Peak month
December178.7× the quietest month
Top search term
beheizbare einlegesohlen60K searches a year

02 · Price

A sale here is worth €31.20.

Listings sell for €31.20 on average, from €10.32 to €74.59. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €31.20 that is €3K to €8K a year per listing.

Average price
€31.20inside the $15 to $100 sweet spot
Price range
€10.32–€74.59
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
€3K–€8K
Returns
2.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

68% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 38.6% of listings are out of stock. The average listing ranks #119 within Wellness. It carries 2,042 reviews at 3.90 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
88%
Out of stock, average day
38.6%
Average rank
#119in Wellness
Average rating
3.90 starsAmazon Germany average 4.37 stars
Average reviews
2,042per listing
Listings tracked
25

04 · Newcomers

0 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Beheizbare Einlegesohlen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

21

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

22%

  • Brand 130%
  • Brand 219%
  • Brand 311%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Beheizbare Einlegesohlen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KPrime Day '24Spike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 178.7×

Search terms

Top Beheizbare Einlegesohlen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • beheizbare einlegesohlen60K/yr
  • beheizbare sohlen144K/yr
  • beheizbare schuheinlagen26K/yr
  • beheizbare sohlen mit akku33K/yr
  • wärmesohlen mit akku18K/yr
  • beheizte sohlen21K/yr
  • beheizbare einlegesohlen mit akku20K/yr
  • heizsohlen mit akku9K/yr
  • heizsohlen für schuhe mit akku20K/yr
  • beheizte einlegesohlen10K/yr

Reviews and returns

What reviews say buyers love and hate about Beheizbare Einlegesohlen

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Wärme”
13%of negative reviews mention “Akkulaufzeit”
2.6%of orders come back
“Akkus defekt”
A buyer, on “Akkulaufzeit”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Beheizbare Einlegesohlen questions

Answered from the same tracked data.