Astaxanthin
PassAstaxanthin scores 67 out of 100, a Pass. Shoppers spend an estimated $1.6M a year here, search demand grew +12.6% this quarter, and an estimated 0.0% of orders come back.
- Flapen Score
- 67 / 100Top 2% of 2,966 Drogerie & Körperpflege niches · +18 vs the category median of 4967
- Market size
- €1.6M/yr888K searches / yr
- 90-day growth
- +12.6%search demand this quarter
- Competition
- 58%top-5 click share · 19 brands · 21 sellers
Flapen Score
Astaxanthin against its category
The dotted line is the Drogerie & Körperpflege average. Past it, Astaxanthin is stronger. Inside it, weaker.
Market
The Astaxanthin market on Amazon at a glance
Shoppers on Amazon Germany searched for Astaxanthin 888K times last year and spent an estimated €1.6M. The top 5 brands take 65% of clicks. Demand peaks in May–Jun. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 8.8% of those searches ended in a purchase.
Shoppers searched for this 888K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved +12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.6M a year.
- Searches, last 12 months
- 888K
- Growth, 90 days vs prior 90
- +12.6%
- Conversion, latest week
- 8.8%
- Market size, estimated
- €1.6Ma year
- Peak month
- May2.2× the quietest month
- Top search term
- astaxanthin592K searches a year
02 · Price
A sale here is worth €20.88.
Listings sell for €20.88 on average, from €9.80 to €34.75. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,500 to 3,000 of them. At €20.88 that is €52K to €63K a year per listing.
- Average price
- €20.88inside the $15 to $100 sweet spot
- Price range
- €9.80–€34.75
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- €52K–€63K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #19 within Antioxidantien. It carries 529 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 96%
- Out of stock, average day
- 1.5%
- Average rank
- #19in Antioxidantien
- Average rating
- 4.50 starsAmazon Germany average 4.37 stars
- Average reviews
- 529per listing
- Listings tracked
- 23
04 · Newcomers
8 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Astaxanthin products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vitabay Astaxanthin 12 mg hochdosiert 90 vegane Softgel-Kapseln laborgeprüft & ohne Zusatzstoffe Premium-Rohstoff natürlich gewonnen aus Haematococcus pluvialis Algenextrakt - 6 Monate Vorrat
- Price
- €18.42
- Rating
- 4.6/5
- Reviews
- 1,662
- Age
- 3y ago

Bandini Pure Astaxanthin 18 mg pro Kapsel 270 Kapseln 9 Monate Vorrat (1 Kapsel pro Tag) Alge Haematococcus Pluvialis - Natürliches Astaxanthin frei von Magnesiumstearat GMO-frei
- Price
- €20.94
- Rating
- 4.6/5
- Reviews
- 2,035
- Age
- 1y ago

VivoNu Astaxanthin 24mg 240 Weichkapseln Aus Haematococcus Pluvialis-Mikroalgen gewonnen Gentechnikfrei und Glutenfrei
- Price
- €22.94
- Rating
- 4.6/5
- Reviews
- 562
- Age
- 5mo ago

Astaxanthin Hochdosiert - 180 Vegane Astaxanthin Kapseln (Softgels): 6 Monate Vorrat - 8 mg pro Softgel - Premium-Rohstoff aus Haematococcus pluvialis Algenextrakt - Ohne Zusatzstoffe
- Price
- €17.01
- Rating
- 4.5/5
- Reviews
- 621
- Age
- 9mo ago

Naturkur Astaxanthin 8 mg - 120 Kapseln im Apothekerglas - Premiumrohstoff aus Mikroalge Haematococcus Pluvialis vegan ohne Zusatzstoffe in Handarbeit hergestellt in Unterfranken
- Price
- €19.94
- Rating
- 4.6/5
- Reviews
- 568
- Age
- 2y ago
Trending
estimated 90-day click momentum
Natürliches Astaxanthin 8mg pro Portion - 240 vegane Weichkapseln - Nur 1 Softgel pro Tag - Aus Haematococcus Pluvialis Algen (Meeresalgen) - Carotinoide - Frei von Magnesiumstearat - WeightWorld
- Price
- €19.53
- Rating
- 4.4/5
- Reviews
- 111
- Age
- 7mo ago

VivoNu Astaxanthin 24 mg & Lutein 40 mg 6-Monats-Vorrat - Beta Carotin Zeaxanthin - aus frischer Mikroalgenquelle unterstützt Augen Haut Gelenk antioxidativer Schutz 180 Weichkapseln
- Price
- €25.79
- Rating
- 4.6/5
- Reviews
- 269
- Age
- 4mo ago

VivoNu Astaxanthin 24mg 240 Weichkapseln Aus Haematococcus Pluvialis-Mikroalgen gewonnen Gentechnikfrei und Glutenfrei
- Price
- €22.94
- Rating
- 4.6/5
- Reviews
- 562
- Age
- 5mo ago

VivoNu Astaxanthin 12mg 240 Weichkapseln Aus Haematococcus Pluvialis-Mikroalgen gewonnen Gentechnikfrei und Glutenfrei
- Price
- €9.80
- Rating
- 4.5/5
- Reviews
- 397
- Age
- 5mo ago

Bandini Pure Astaxanthin 18 mg pro Kapsel 270 Kapseln 9 Monate Vorrat (1 Kapsel pro Tag) Alge Haematococcus Pluvialis - Natürliches Astaxanthin frei von Magnesiumstearat GMO-frei
- Price
- €20.94
- Rating
- 4.6/5
- Reviews
- 2,035
- Age
- 1y ago
Newest
by launch date
VivoNu Astaxanthin 24 mg & Lutein 40 mg 6-Monats-Vorrat - Beta Carotin Zeaxanthin - aus frischer Mikroalgenquelle unterstützt Augen Haut Gelenk antioxidativer Schutz 180 Weichkapseln
- Price
- €25.79
- Rating
- 4.6/5
- Reviews
- 269
- Age
- 4mo ago

VivoNu Astaxanthin 24mg 240 Weichkapseln Aus Haematococcus Pluvialis-Mikroalgen gewonnen Gentechnikfrei und Glutenfrei
- Price
- €22.94
- Rating
- 4.6/5
- Reviews
- 562
- Age
- 5mo ago

VivoNu Astaxanthin 12mg 240 Weichkapseln Aus Haematococcus Pluvialis-Mikroalgen gewonnen Gentechnikfrei und Glutenfrei
- Price
- €9.80
- Rating
- 4.5/5
- Reviews
- 397
- Age
- 5mo ago

Natürliches Astaxanthin 8mg pro Portion - 240 vegane Weichkapseln - Nur 1 Softgel pro Tag - Aus Haematococcus Pluvialis Algen (Meeresalgen) - Carotinoide - Frei von Magnesiumstearat - WeightWorld
- Price
- €19.53
- Rating
- 4.4/5
- Reviews
- 111
- Age
- 7mo ago

Astaxanthin 12mg 120 Weichkapseln (4 Monatsvorrat) | aus Haematococcus Pluvialis Mikroalgen | Fördert Augen Haut & Gelenkgesundheit | GMO-frei & Glutenfrei
- Price
- €11.89
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
21
Est. top-5 brand share
65%
Top 20: 100%
Est. top-5 click share
58%
Top 20: 97%
Open market
28%
- vitabay22%
- BANDINI15%
- VivoNu14%
- RAIBU8%
- ProFuel7%
- Naturkur6%
Demand
Astaxanthin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 2.2×
Search terms
Top Astaxanthin search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- astaxanthin592K/yr
- astaxanthin hochdosiert bio117K/yr
- astaxanthin 12 mg46K/yr
- astaxanthin bio27K/yr
- astaxanthin sunday natural10K/yr
- astaxanthin mit mangan11K/yr
- astaxanthin hochdosiert12K/yr
- sunday natural astaxanthin6K/yr
- astaxantin8K/yr
- astaxanthin kapseln7K/yr
Reviews and returns
What reviews say buyers love and hate about Astaxanthin
We read the reviews and the return reasons for every product selling here.
“Etwas teuer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Astaxanthin questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









