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51

apigenin

Worth a look

Shows low returns (0.3%), but a small market ($70K/yr) keeps it on the watch list.

Market size 17Growth 18Conversion 77Competition 19Returns 98Price range 81Avg price 95Brand share 38Review moat 94Quality gap 83

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible€23.06

avg listing price — sweet spot $15–$100

Review moat

Great114.08

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Great€10.83–€33.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Bad77%

top-5 click share — a locked-up shelf

Growth

Bad-13.1%

90-day search growth — must beat 0% to launch

Market size

Bad€70K

€70K/yr · 40K searches

According to Flapen's Amazon Germany niche tracking, apigenin is a €70K/yr Amazon Germany market (40K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

apigenin market data

Units sold / yr
3K–4K
avg 250–500/product
Revenue / yr
€69K–€92K
units × avg price
Conversion rate
7.6%
Avg BSR
#2,008
Page quality
0%
Prime
92%
Sponsored
75%
Out of stock
22.5%
Avg brand age
33 months
Avg seller age
171 days

Competition & brand share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 rising

Sellers

13

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

13%

  • AureaSalus29%
  • effective nature22%
  • OSAVI13%
  • Primal Harvest9%
  • QIDOSHA9%
  • Time Health5%
  • Open — no brand owns it (4 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.1% search growth over the last 90 days.
2K1KPrime Day '24Spike '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top apigenin products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€7K20%€14K30%€21K40%€28K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about apigenin

What buyers praise and complain about, mined from review topics.

What buyers love

Inhaltsstoffe – insgesamt13%

“Effective Nature setzt hier auf einen reinen Petersilienextrakt”

Schlafqualität13%

“Am besten am Abend einnehmen”

Qualität insgesamt11%

“die Herstellung nach gängigen Qualitätsstandards sprechen für das Produkt.”

Vegan/Biologisch9%

“Es ist vegan”

Dosierung7%

“100 mg pro Tagesdosis sind zudem perfekt dosiert”

Einfaches Kauen/Schlucken5%

“gut schluckbare Größe”

Spannung/Angst5%

“Stressreduktion”

Beruhigend Wirkung3%

“der Körper "beruhigt" hat.”

Benutzerfreundlichkeit3%

“ohne Probleme schlucken.”

Vitamin3%

“Grossartiges Supplement”

What buyers complain about

beworben Vs Tatsächliches Produkt10%

“Reklamation”

Funktionalität insgesamt9%

“Ohne Effekt”

Dosierung7%

“Zuallererst rein rechnerisch kann das alles nicht funktionieren eine Kapsel wiegt knapp ein Gramm also 1000 mg”

Preis-Leistungs-Verhältnis5%

“teuer”

Magnesium4%

“Keine Füllstoffe, kein Magnesiumstearat”

Schlafqualität4%

“Meist wache ich zu früh auf und habe dann nicht nur Schwierigkeiten, noch einmal in den Schlaf zurückzufinden, sondern werde auch unruhig, mich plagen dann unter Umständen Gedanken, die mir Angst machen können usw.”

Inhaltsstoffe – insgesamt4%

“Mein großer Kritikpunkt an diesen Kapseln ist allerdings das auch MCC enthalten ist”

Zertifizierungen3%

“allerdings unabhängige Zertifikate fehlen.”

Nebenwirkungen3%

“Ich hatte nicht das Gefühl eines „starken Effekts“,”

Ethischer Handel/Fairer Handel2%

“Ist das Betrug? Ich weiß es nicht”

Common questions

Is apigenin profitable to sell on Amazon Germany?
The niche generates €70K/yr across 12 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -13.1%. Flapen's verdict: Worth a look (51/100).
How competitive is the apigenin niche?
10 brands and 13 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in apigenin?
Top complaints mined from reviews: beworben Vs Tatsächliches Produkt, Funktionalität insgesamt, Dosierung. The return rate is 0.3%.
When does demand for apigenin peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the apigenin niche?
Listings span €10.83–€33.93; the average listing price is €23.06 (sweet spot $15–$100). The average incumbent carries 114 reviews — the moat a new listing must climb.