Is After Shave Damen profitable to sell on Amazon Germany?

Flapen scores After Shave Damen 57 out of 100 on Amazon Germany, a Maybe. Shoppers spend €106K a year across 30 tracked products. 2 of the 2 products launched in the last year cleared the first-year sales bar. Search demand grew +21.9% in the last 90 days.

How competitive is the After Shave Damen niche on Amazon Germany?

16 brands and 74 sellers compete in After Shave Damen on Amazon Germany. The top 5 After Shave Damen products take 46% of clicks, and the top 5 brands take 85%.

What do buyers complain about in After Shave Damen?

After Shave Damen buyers on Amazon Germany complain most about Allergien, Geruch, and Funktionalität insgesamt. An estimated 0.1% of orders come back.

When does demand for After Shave Damen peak?

Search demand for After Shave Damen on Amazon Germany peaks in Jun–Jul, and the busiest month runs 1.7× the quietest.

What does it cost to enter the After Shave Damen niche?

After Shave Damen sells for €12.20 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €6.10 to €23.24. The average product has 811 reviews, the count a new listing must catch up to.

After Shave Damen

Maybe

An estimated 0.1% of orders come back. But shoppers spend an estimated $106K a year here, so After Shave Damen is a Maybe.

Flapen Score: 57
57 / 100Top 15% of 2,966 Drogerie & Körperpflege niches · +8 vs the category median of 49
Market size: €106K/yr101K searches / yr
90-day growth: +21.9%search demand this quarter
Competition: 46%top-5 click share · 16 brands · 74 sellers

Flapen Score

After Shave Damen against its category

The dotted line is the Drogerie & Körperpflege average. Past it, After Shave Damen is stronger. Inside it, weaker.

57Maybe

This niche Category average

See the method

Market

The After Shave Damen market on Amazon at a glance

Shoppers on Amazon Germany searched for After Shave Damen 101K times last year and spent an estimated €106K. The top 5 brands take 85% of clicks. Demand peaks in Jun–Jul. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 8.6% of those searches ended in a purchase.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €106K a year.

Searches, last 12 months: 101K
Growth, 90 days vs prior 90: +21.9%
Conversion, latest week: 8.6%
Market size, estimated: €106Ka year
Peak month: June1.7× the quietest month
Top search term: sagella intimwaschlotion28K searches a year

02 · Price

A sale here is worth €12.20.

Listings sell for €12.20 on average, from €6.10 to €23.24. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €12.20 that is €3K to €6K a year per listing.

Average price: €12.20under the $15 to $100 sweet spot
Price range: €6.10–€23.24
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 250–500
Revenue per listing a year: €3K–€6K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #49 within Intime Pflege & Hygiene. It carries 811 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings: 67%
Prime listings: 97%
Out of stock, average day: 2.0%
Average rank: #49in Intime Pflege & Hygiene
Average rating: 4.37 starsAmazon Germany average 4.37 stars
Average reviews: 811per listing
Listings tracked: 30

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months: 2
Successful launches: 2Amazon's first-year sales bar
Average brand age: 58 months

Products

Top After Shave Damen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 rising

Sellers

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

46%

Top 20: 90%

Open market

13%

Brand 157%
Brand 29%
Brand 38%
Brand 48%
Brand 53%
Brand 63%
Open — no brand owns it (10 brands, 13%)

Demand

After Shave Damen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jun, Jul · busiest ÷ quietest = 1.7×

Search terms

Top After Shave Damen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

sagella intimwaschlotion28K/yr -0.5%14.1% conv.
sagella20K/yr +5.7%11.7% conv.
after shave damen12K/yr +60.1%4.4% conv.
rasierpickel7K/yr +101.7%2.2% conv.
rasierpickel intimbereich damen7K/yr +48.7%5.6% conv.
anti rasierpickel intimbereich7K/yr +46.7%3.6% conv.
after shave intimbereich frauen4K/yr +67.0%7.3% conv.
rasurbrand intimbereich frau4K/yr +63.5%4.6% conv.
sagella hydramed5K/yr -8.5%13.3% conv.
after shave frauen3K/yr +14.7%3.2% conv.

Reviews and returns

What reviews say buyers love and hate about After Shave Damen

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Qualität insgesamt”

11%of negative reviews mention “Allergien”

0.1%of orders come back

“Juckreiz”

A buyer, on “Allergien”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

24 topics

NegativePositive

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FAQ

Common After Shave Damen questions

Answered from the same tracked data.

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