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After Shave Damen

After Shave Damen shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look

Top 15% of 2,966 Drogerie & Körperpflege niches · +8 vs the category median of 49

Market size 26Growth 51Conversion 81Competition 65Returns 99Price range 48Avg price 52Brand share 34Review moat 67Quality gap 63
This niche Category average · 2,966 niches

Is After Shave Damen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, After Shave Damen is a €106K/yr Amazon Germany market (101K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 57/100.

After Shave Damen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +21.9% over the last 90 days and 8.6% of searches end in a purchase.

€106K

revenue / yr

Units sold / yr13K
Search volume / yr+21.9%101K
Conversion rate8.6%
Avg price€12.20

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers16 · 74
Top-5 product click share46%
Open market15%
Avg brand age58 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 30 products

Sponsored placement67%
New entrants (1y)2· 2 succeeded
Avg rating4.4★
Avg reviews811

Top After Shave Damen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€8K€13K€17K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

74

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

46%

Top 20: 90%

Open market

13%

  • Sagella57%
  • Meda Pharma9%
  • Australian Bodycare8%
  • Veet8%
  • womn3%
  • Nature Nation3%
  • Open — no brand owns it (10 brands, 13%)

After Shave Damen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume101KCVR8.6%Products30Brands16Top 5 Brands85%OOS Rate2.0%Rating4.4★Reviews811Avg BSR#49
3K2KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 1.7×

Top After Shave Damen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sagella intimwaschlotion28K/yr
  • sagella20K/yr
  • after shave damen12K/yr
  • rasierpickel7K/yr
  • rasierpickel intimbereich damen7K/yr
  • anti rasierpickel intimbereich7K/yr
  • after shave intimbereich frauen4K/yr
  • rasurbrand intimbereich frau4K/yr
  • sagella hydramed5K/yr
  • after shave frauen3K/yr

What reviews say buyers love and hate about After Shave Damen

What buyers mention most, as a share of all reviews.

What buyers love

64% of reviews
Qualität insgesamt13%

Super Produkte

Geruch12%

Angenehmer Duft

Eignung für Mischhaut7%

Angenehm auf der Haut

Feucht/Trocken6%

Super Milde waschlotion

Weiches Gefühl6%

Ganz schön geschmeidig

What buyers complain about

61% of reviews
Allergien11%

Juckreiz

Geruch10%

Riecht nicht so gut

Funktionalität insgesamt9%

Hilft gar nicht

Inhaltsstoffe – insgesamt8%

Viel Chemie enthalten

Textur/Konsistenz – insgesamt6%

Konsistenz: wässrig statt zähflüssig

After Shave Damen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt
19%
2Auslaufsicher
14%
3Geruch
12%
4beworben Vs Tatsächliches Produkt
8%
5Gesamtgröße
7%

Common After Shave Damen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores After Shave Damen 57/100 on Amazon Germany — Worth a look. The niche generates €106K/yr across 30 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved +21.9% over the last 90 days.
Search demand for After Shave Damen on Amazon Germany peaks in Jun–Jul, where the busiest month runs 1.7× the quietest.