Ätherische Öle

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -42.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €756K a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

-42.7%

Conversion, latest week

3.7%

Market size, estimated

€756Ka year

Peak month

November3.5× the quietest month

Top search term

ätherische öle471K searches a year

Listings sell for €12.45 on average, from €2.14 to €34.03. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 500 to 750 of them. At €12.45 that is €6K to €9K a year per listing.

Average price

€12.45under the $15 to $100 sweet spot

Price range

€2.14–€34.03

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

60K–80K

Units per listing a year

500–750

Revenue per listing a year

€6K–€9K

Returns

0.4%of orders · Amazon Germany median 1.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.6% of listings are out of stock. The average listing ranks #42 within Alternative Medizin. It carries 1,617 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

7.6%

Average rank

#42in Alternative Medizin

Average rating

4.28 starsAmazon Germany average 4.37 stars

Average reviews

1,617per listing

Listings tracked

60

17 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

2Amazon's first-year sales bar

Average brand age

46 months