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Ärmelhalter

Fail

Prices span $3.79–$13.86, mostly outside the sweet spot, so Ärmelhalter is a Fail.

Flapen Score
40
40 / 100
Ranks 2,543 of 2,966 Drogerie & Körperpflege niches · −9 vs the category median of 49
Market size
€54K/yr121K searches / yr
90-day growth
-19.4%search demand this quarter
Competition
76%top-5 click share · 11 brands · 20 sellers

Flapen Score

Ärmelhalter against its category

The dotted line is the Drogerie & Körperpflege average. Past it, Ärmelhalter is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ärmelhalter market on Amazon at a glance

Shoppers on Amazon Germany searched for Ärmelhalter 121K times last year and spent an estimated €54K. The top 5 brands take 88% of clicks. Demand peaks in Feb. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €54K a year.

Searches, last 12 months
121K
Growth, 90 days vs prior 90
-19.4%
Conversion, latest week
5.9%
Market size, estimated
€54Ka year
Peak month
February1.9× the quietest month
Top search term
ärmelhalter damen54K searches a year

02 · Price

A sale here is worth €7.52.

Listings sell for €7.52 on average, from €3.79 to €13.86. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At €7.52 that is €2K to €4K a year per listing.

Average price
€7.52under the $15 to $100 sweet spot
Price range
€3.79–€13.86
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
€2K–€4K
Returns
1.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #498 within Medizinische Geräte & Verbrauchsmaterialien. It carries 344 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
6.1%
Average rank
#498in Medizinische Geräte & Verbrauchsmaterialien
Average rating
4.07 starsAmazon Germany average 4.37 stars
Average reviews
344per listing
Listings tracked
16

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Ärmelhalter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

20

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

9%

  • Brand 157%
  • Brand 214%
  • Brand 37%
  • Brand 47%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 9%)

Demand

Ärmelhalter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.9×

Search terms

Top Ärmelhalter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ärmelhalter damen54K/yr
  • ärmelhalter52K/yr
  • ärmelhalter herren15K/yr

Reviews and returns

What reviews say buyers love and hate about Ärmelhalter

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Benutzerfreundlichkeit”
28%of negative reviews mention “Haltbarkeit”
1.4%of orders come back
“Halten nicht lange”
A buyer, on “Haltbarkeit”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Ärmelhalter questions

Answered from the same tracked data.