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Abc Wärmepflaster

Abc Wärmepflaster shows low returns (0.4%), but soft demand (-39.1% this quarter) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 44% of 2,966 Drogerie & Körperpflege niches · +1 vs the category median of 49

Market size 35Growth 5Conversion 85Competition 41Returns 98Price range 70Avg price 74Brand share 25Review moat 42Quality gap 80
This niche Category average · 2,966 niches

Is Abc Wärmepflaster profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Abc Wärmepflaster is a €173K/yr Amazon Germany market (122K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 50/100.

Abc Wärmepflaster: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -39.1% over the last 90 days and 9.6% of searches end in a purchase.

€173K

revenue / yr

Units sold / yr20K
Search volume / yr-39.1%122K
Conversion rate9.6%
Avg price€14.87

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers10 · 61
Top-5 product click share60%
Open market10%
Avg brand age48 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement100%
New entrants (1y)3· 1 succeeded
Avg rating4.2★
Avg reviews2,299

Top Abc Wärmepflaster products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

€0€9K€17K€26K€35K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

61

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

7%

  • SOS51%
  • TerraTherm24%
  • THE HEAT COMPANY7%
  • MYMULIKE5%
  • Rheumaplast4%
  • PHARMA PERLE3%
  • Open — no brand owns it (4 brands, 7%)

Abc Wärmepflaster demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume122KCVR9.6%Products21Brands10Top 5 Brands90%OOS Rate6.9%Rating4.2★Reviews2,299Avg BSR#246
9K7KSpike '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 5.3×

Top Abc Wärmepflaster search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • abc wärmepflaster57K/yr
  • sos wärmepflaster31K/yr
  • abc-pflaster7K/yr
  • abc pflaster7K/yr
  • sos wärmepflaster rücken4K/yr
  • abc wärmepflaster sensitiv4K/yr
  • abc pflaster wärmepflaster rücken4K/yr
  • wärmepflaster sos4K/yr
  • wärmepflaster abc3K/yr

What reviews say buyers love and hate about Abc Wärmepflaster

What buyers mention most, as a share of all reviews.

What buyers love

70% of reviews
Wärme16%

Warm

Heizer8%

Solide Wärmeleistung

Qualität insgesamt8%

Bestes Produkt

Preis-Leistungs-Verhältnis8%

Preis auch ok

Benutzerfreundlichkeit8%

Anwendung unkompliziert

What buyers complain about

61% of reviews
Heizung23%

Bringt null Wärme

Haftung/Klebrigkeit14%

Klebematerial hält nicht

Preis-Leistungs-Verhältnis5%

Geld Verschwendung

Qualität insgesamt4%

Ungünstig

Funktionalität insgesamt3%

null Wirkung

Abc Wärmepflaster return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Haftung/Klebrigkeit
23%
2Heizung
14%
3Funktionalität insgesamt
13%
4Wärme
11%
5Gesamtgröße
9%

Common Abc Wärmepflaster questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Abc Wärmepflaster 50/100 on Amazon Germany — Worth a look. The niche generates €173K/yr across 21 tracked products. 1 of 3 products launched in the last 360 days are still selling. Search demand moved -39.1% over the last 90 days.
Search demand for Abc Wärmepflaster on Amazon Germany peaks in Oct–Nov, where the busiest month runs 5.3× the quietest.