Is hp 953xl multipack profitable to sell on Amazon Germany?

The niche generates €1.6M/yr across 11 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +97.1%. Flapen's verdict: Launch it (59/100).

How competitive is the hp 953xl multipack niche?

4 brands and 114 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in hp 953xl multipack?

Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Kompatibilität – insgesamt, Funktionalität insgesamt. The return rate is 0.5%.

When does demand for hp 953xl multipack peak?

Demand peaks in May–Jun; the busiest month runs 3.1× the quietest.

What does it cost to enter the hp 953xl multipack niche?

Listings span €20.60–€169.31; the average listing price is €48.02 (sweet spot $15–$100). The average incumbent carries 2,303 reviews — the moat a new listing must climb.

hp 953xl multipack

Launch it

A $1.6M/yr market growing +97.1% this quarter with returns at 0.5% — clears our launch bar.

Returns

Incredible0.5%

return rate — above 6% kills the launch gate

Avg price

Great€48.02

avg listing price — sweet spot $15–$100

Growth

Great+97.1%

90-day search growth — must beat 0% to launch

Market size

Great€1.6M

€1.6M/yr · 562K searches

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Price range

Good€20.60–€169.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay2,303.36

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Bad78%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, hp 953xl multipack is a €1.6M/yr Amazon Germany market (562K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun. Verdict: Launch it — 59/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

Market data

Units sold / yr: 40K–50K; avg 4,000–5,000/product
Revenue / yr: €1.9M–€2.4M; units × avg price
Launch success: —; 1 of 1 new (360d)
Conversion rate: 5.9%
Avg BSR: #161
Page quality: 0%
Prime: 100%
Sponsored: 91%
Out of stock: 15.4%
Avg brand age: 33 months
Avg seller age: 197 days

Competition

The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 falling

Sellers

114

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

HP75%
Smart Ink16%
KERFOINK5%
LOFBLAT3%

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — +97.1% search growth over the last 90 days.

Peak months: May, Jun · busiest ÷ quietest = 3.1×

Open Trend

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

HP 953 (6ZC69AE) Original Druckerpatronen Multipack (1xBlau 1xRot 1xGelb 1xSchwarz) für HP OfficeJet Pro 77xx 82xx 87xx

HP€91.954.5★4,505 rev

Smart Ink Kompatible Druckerpatronen als Ersatz für HP 953XL Multipack 953 XL (Schwarz XL & Blau Rot Gelb) mit Advanced Chip Technology für Officejet Pro 7720 7730 7740 8210 8218 8710 8715 8718 8720

Smart Ink€25.374.2★2,971 rev

HP 953XL Multipack Druckerpatronen (mit hohe Reichweite für HP Officejet Pro) Schwarz Magenta Gelb Cyan

HP€169.314.6★5,897 rev

HP 953XL (L0S70AE) Original Druckerpatrone Schwarz mit hoher Reichweite OfficeJet Pro 7720

HP€48.234.6★3,256 rev

HP Tintenpatronen Gelb XL

HP€35.094.6★1,765 rev

Newest

by launch date

LOFBLAT 953XL Multipack Kompatibel mit HP 953XL Druckerpatronen 953 XL mit HP Officejet Pro 7720 Patronen 8710 8715 7740 7730 8720 8740 8750 Drucker Schwarz Cyan Magenta Gelb

LOFBLAT€20.6099 rev

7mo ago

953XL Multipack Druckerpatronen für HP 953XL Patronen Kompatibel für HP Officejet Pro 7740 7720 8210 8720 8710 7730 8218 8715 8718 8725 8728 8740 8730 (4 Pack)

KERFOINK€20.831,133 rev

2y ago

HP 953 (6ZC69AE) Original Druckerpatronen Multipack (1xBlau 1xRot 1xGelb 1xSchwarz) für HP OfficeJet Pro 77xx 82xx 87xx

HP€91.954,505 rev

5y ago

HP 953XL Multipack Druckerpatronen (mit hohe Reichweite für HP Officejet Pro) Schwarz Magenta Gelb Cyan

HP€169.315,897 rev

8y ago

Smart Ink€25.372,971 rev

8y ago

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt17%

“beste Qualität”

Preis-Leistungs-Verhältnis13%

“Top Produkt/ Fairer Preis”

Druckqualität13%

“Absolut zufrieden – beste Entscheidung für meinen HP Drucker”

Kompatibilität – insgesamt12%

“Top Qualität und Top kompatipilität mit dem Drucker HP Officejet Pro 7740”

Patrone/Tinte Qualität8%

“Super Alternative zu den Original HP- Tintenpatronen”

Funktionalität insgesamt5%

“Es klappt”

Farbe5%

“Die Farben sind kräftig”

beworben Vs Tatsächliches Produkt3%

“Erfüllt seinen Zweck”

Gesamtgröße3%

“Passt”

Montage/Installation3%

“Es gab keine Probleme bei der Installation”

What buyers complain about

Preis-Leistungs-Verhältnis26%

“Teurer Schund”

Kompatibilität – insgesamt16%

“Ungeeignet”

Funktionalität insgesamt10%

“Funktioniert nicht”

Qualität insgesamt9%

“absoluter Müll”

Farbe8%

“Blue als Fehler angezeigt.”

Druckqualität3%

“Dazu schlechtes Druckbild”

Patrone/Tinte Qualität3%

“in den letzten zehn Jahren gibt es immer mehr Probleme mit der Komptabilität von Reseller Tintenpatronen.”

Anzeigefarben3%

“Farbe Yellow hat nicht funktioniert”

Patronekapazität3%

“Die Patronen sind maßlos überteuert”

Benutzerfreundlichkeit2%

“Unmöglich”

Top return reasons

Funktionalität insgesamt28%

Kompatibilität – insgesamt19%

Gesamtgröße16%

Defekt Material/Teile6%

Farbe5%

Patronekapazität5%

Druckqualität4%

Tintennachfüllung4%

Patrone/Tinte Qualität3%

Produktzustand2%

Common questions

Is hp 953xl multipack profitable to sell on Amazon Germany?: The niche generates €1.6M/yr across 11 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +97.1%. Flapen's verdict: Launch it (59/100).
How competitive is the hp 953xl multipack niche?: 4 brands and 114 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in hp 953xl multipack?: Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Kompatibilität – insgesamt, Funktionalität insgesamt. The return rate is 0.5%.
When does demand for hp 953xl multipack peak?: Demand peaks in May–Jun; the busiest month runs 3.1× the quietest.
What does it cost to enter the hp 953xl multipack niche?: Listings span €20.60–€169.31; the average listing price is €48.02 (sweet spot $15–$100). The average incumbent carries 2,303 reviews — the moat a new listing must climb.

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hp 953xl multipack

Market data

Competition

Demand & seasonality

Product shelf

Top sellers

Newest

Trending

Reviews

What buyers love

What buyers complain about

Top return reasons

Common questions

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