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Canon 540

Maybe

Buyers convert on 15.3% of searches. But demand is soft, at -26.6% this quarter, so Canon 540 is a Maybe.

Flapen Score
53
53 / 100
Top 11% of 1,375 Computer & Zubehör niches · +12 vs the category median of 41
Market size
€607K/yr122K searches / yr
90-day growth
-26.6%search demand this quarter
Competition
72%top-5 click share · 7 brands · 104 sellers

Flapen Score

Canon 540 against its category

The dotted line is the Computer & Zubehör average. Past it, Canon 540 is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Canon 540 market on Amazon at a glance

Shoppers on Amazon Germany searched for Canon 540 122K times last year and spent an estimated €607K. The top 5 brands take 95% of clicks. Demand peaks in Nov. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 15.3% of those searches ended in a purchase.

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 15.3% of those searches ended in a purchase. Searches in the last 90 days moved -26.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €607K a year.

Searches, last 12 months
122K
Growth, 90 days vs prior 90
-26.6%
Conversion, latest week
15.3%
Market size, estimated
€607Ka year
Peak month
November1.7× the quietest month
Top search term
canon 54019K searches a year

02 · Price

A sale here is worth €32.39.

Listings sell for €32.39 on average, from €16.89 to €58.26. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At €32.39 that is €40K to €49K a year per listing.

Average price
€32.39inside the $15 to $100 sweet spot
Price range
€16.89–€58.26
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
1,250–1,500
Revenue per listing a year
€40K–€49K
Returns
0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #271 within Drucker & Zubehör. It carries 1,661 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#271in Drucker & Zubehör
Average rating
4.43 starsAmazon Germany average 4.37 stars
Average reviews
1,661per listing
Listings tracked
15

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Canon 540 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

104

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

2%

  • Brand 175%
  • Brand 26%
  • Brand 36%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Canon 540 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '25Spike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Canon 540 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • canon 54019K/yr
  • canon pg 54016K/yr
  • canon 540 xl17K/yr
  • canon druckerpatronen 5409K/yr
  • 540xl5K/yr
  • canon pg 540 xl6K/yr
  • pg 540 canon6K/yr
  • canon 540xl4K/yr
  • pg5405K/yr
  • pg 5404K/yr

Reviews and returns

What reviews say buyers love and hate about Canon 540

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
20%of negative reviews mention “Kompatibilität – insgesamt”
0.6%of orders come back
“Inkompatibel Canon MG3650”
A buyer, on “Kompatibilität – insgesamt”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Canon 540 questions

Answered from the same tracked data.