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Zeugnismappe Personalisiert

Fail

Shoppers spend an estimated $20K a year here, so Zeugnismappe Personalisiert is a Fail.

Flapen Score
49
49 / 100
Top 32% of 1,305 Bürobedarf & Schreibwaren niches · +3 vs the category median of 46
Market size
€20K/yr251K searches / yr
90-day growth
-8.5%search demand this quarter
Competition
26%top-5 click share · 22 brands · 55 sellers

Flapen Score

Zeugnismappe Personalisiert against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Zeugnismappe Personalisiert is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zeugnismappe Personalisiert market on Amazon at a glance

Shoppers on Amazon Germany searched for Zeugnismappe Personalisiert 251K times last year and spent an estimated €20K. The top 5 brands take 59% of clicks. Demand peaks in Jan–Feb–Jun–Jul–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €20K a year.

Searches, last 12 months
251K
Growth, 90 days vs prior 90
-8.5%
Conversion, latest week
0.5%
Market size, estimated
€20Ka year
Peak month
July31.7× the quietest month
Top search term
zeugnismappe personalisiert101K searches a year

02 · Price

A sale here is worth €17.68.

Listings sell for €17.68 on average, from €7.92 to €33.89. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €17.68 that is €0 to €2K a year per listing.

Average price
€17.68inside the $15 to $100 sweet spot
Price range
€7.92–€33.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
1.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 43% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #483 within Mappen, Ordner & Zubehör. It carries 139 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
43%
Out of stock, average day
5.3%
Average rank
#483in Mappen, Ordner & Zubehör
Average rating
4.58 starsAmazon Germany average 4.37 stars
Average reviews
139per listing
Listings tracked
72

04 · Newcomers

6 of last year's 28 launches cleared the first-year sales bar.

28 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
28
Successful launches
6Amazon's first-year sales bar
Average brand age
47 months

Products

Top Zeugnismappe Personalisiert products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

22 falling

Sellers

55

Top-5 brand share

59%

Top 20: 99%

Top-5 click share

26%

Top 20: 62%

Open market

34%

  • Brand 119%
  • Brand 217%
  • Brand 39%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Zeugnismappe Personalisiert search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KBlack Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Jun, Jul, Aug · busiest ÷ quietest = 31.7×

Search terms

Top Zeugnismappe Personalisiert search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zeugnismappe personalisiert101K/yr
  • zeugnismappe mädchen personalisiert53K/yr
  • zeugnismappe jungen personalisiert38K/yr
  • zeugnismappe mit namen15K/yr
  • zeugnismappe personalisiert junge13K/yr
  • personalisierte zeugnismappe mädchen7K/yr
  • zeugnismappe personalisiert mädchen8K/yr
  • personalisierte zeugnismappe9K/yr
  • zeugnismappe mädchen mit namen7K/yr
  • zeugnismappe kinder personalisiert678/yr

Reviews and returns

What reviews say buyers love and hate about Zeugnismappe Personalisiert

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Qualität insgesamt”
1.7%of orders come back
“Nicht qualitativ hochwertig für den Preis”
A buyer, on “Qualität insgesamt”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Zeugnismappe Personalisiert questions

Answered from the same tracked data.