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Zeugnismappe

Zeugnismappe shows a fragmented shelf (top 5 take 23% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look

Top 8% of 1,305 Bürobedarf & Schreibwaren niches · +11 vs the category median of 46

Market size 57Growth 6Conversion 31Competition 92Returns 86Price range 56Avg price 53Brand share 78Review moat 87Quality gap 42
This niche Category average · 1,305 niches

Is Zeugnismappe profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Zeugnismappe is a €428K/yr Amazon Germany market (1.4M searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Jan–Feb–Jun–Jul–Aug. Verdict: Worth a look — 57/100.

Zeugnismappe: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -38.5% over the last 90 days and 2.5% of searches end in a purchase.

€428K

revenue / yr

Units sold / yr40K
Search volume / yr-38.5%1.4M
Conversion rate2.5%
Avg price€12.34

Who owns the niche?

The top 5 brands hold 57% of demand, so 43% of the market is open.

43%

open market share

Brands · sellers26 · 84
Top-5 product click share23%
Open market43%
Avg brand age52 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 78 products

Sponsored placement79%
New entrants (1y)38· 7 succeeded
Avg rating4.5★
Avg reviews250

Top Zeugnismappe products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

€0€9K€17K€26K€34K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

26 falling

Sellers

84

Top-5 brand share

57%

Top 20: 97%

Top-5 click share

23%

Top 20: 58%

Open market

37%

  • SKYDUE18%
  • Thboxes17%
  • Herlitz8%
  • Kaiyingxin7%
  • itenga7%
  • BIROYAL6%

Zeugnismappe demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.4MCVR2.5%Products78Brands26Top 5 Brands57%OOS Rate9.8%Rating4.5★Reviews250Avg BSR#323
150K100KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Jun, Jul, Aug · busiest ÷ quietest = 23.4×

Top Zeugnismappe search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • zeugnismappe457K/yr
  • zeugnismappe mädchen307K/yr
  • zeugnismappe jungen300K/yr
  • zeugnismappe personalisiert101K/yr
  • zeugnismappe mädchen personalisiert53K/yr
  • zeugnismappe jungen personalisiert38K/yr
  • zeugnismappe mit namen15K/yr
  • zeugnismappe a417K/yr
  • zeugnismappe junge12K/yr
  • zeugnis9K/yr

What reviews say buyers love and hate about Zeugnismappe

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Qualität insgesamt24%

Super Qualität

beworben Vs Tatsächliches Produkt11%

Produkt wie beschrieben

Design insgesamt8%

schönes Design

Stärke7%

Sehr robust

Dokumentenorganisation/Klassifizierung7%

Personalierung: Dass man den Ordner personalisieren kann, macht ihn zu etwas ganz Besonderem

What buyers complain about

64% of reviews
Qualität insgesamt17%

Nicht qualitativ hochwertig für den Preis

Dicke11%

Die Folien sind dünn

Preis-Leistungs-Verhältnis9%

Ich finde es sehr schade bei 36,00€ die in den Müll landen

Stärke7%

wirkt etwas fragil

Farbe4%

Farbe weicht ab, instabil

Zeugnismappe return rate & reasons

Why buyers send it back, as a share of all return requests.

1.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Qualität insgesamt
23%
2Dünn
13%
3Materialqualität
8%
4Defekt Material/Teile
8%
5Gesamtgröße
6%

Common Zeugnismappe questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Zeugnismappe 57/100 on Amazon Germany — Worth a look. The niche generates €428K/yr across 78 tracked products. 7 of 38 products launched in the last 360 days are still selling. Search demand moved -38.5% over the last 90 days.
Search demand for Zeugnismappe on Amazon Germany peaks in Jan–Feb–Jun–Jul–Aug, where the busiest month runs 23.4× the quietest.