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Zeit Statt Zeug

Fail

Shoppers spend an estimated $47K a year here, so Zeit Statt Zeug is a Fail.

Flapen Score
49
49 / 100
Top 32% of 1,305 Bürobedarf & Schreibwaren niches · +3 vs the category median of 46
Market size
€47K/yr148K searches / yr
90-day growth
-7.8%search demand this quarter
Competition
37%top-5 click share · 26 brands · 30 sellers

Flapen Score

Zeit Statt Zeug against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Zeit Statt Zeug is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zeit Statt Zeug market on Amazon at a glance

Shoppers on Amazon Germany searched for Zeit Statt Zeug 148K times last year and spent an estimated €47K. The top 5 brands take 54% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.4% of those searches ended in a purchase.

Shoppers searched for this 148K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €47K a year.

Searches, last 12 months
148K
Growth, 90 days vs prior 90
-7.8%
Conversion, latest week
4.4%
Market size, estimated
€47Ka year
Peak month
December4.8× the quietest month
Top search term
zeit statt zeug45K searches a year

02 · Price

A sale here is worth €7.15.

Listings sell for €7.15 on average, from €2.63 to €21.00. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €7.15 that is €715 to €2K a year per listing.

Average price
€7.15under the $15 to $100 sweet spot
Price range
€2.63–€21.00
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
€715–€2K
Returns
0.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 12.9% of listings are out of stock. The average listing ranks #672 within Papierprodukte. It carries 286 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
91%
Out of stock, average day
12.9%
Average rank
#672in Papierprodukte
Average rating
4.66 starsAmazon Germany average 4.37 stars
Average reviews
286per listing
Listings tracked
43

04 · Newcomers

2 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
2Amazon's first-year sales bar
Average brand age
27 months

Products

Top Zeit Statt Zeug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

26 falling

Sellers

30

Top-5 brand share

54%

Top 20: 96%

Top-5 click share

37%

Top 20: 80%

Open market

40%

  • Brand 118%
  • Brand 211%
  • Brand 310%
  • Brand 49%
  • Brand 57%
  • Brand 65%

Demand

Zeit Statt Zeug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Spike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 4.8×

Search terms

Top Zeit Statt Zeug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zeit statt zeug45K/yr
  • zeit statt zeug gutschein25K/yr
  • zeit schenken20K/yr
  • gutschein für gemeinsame zeit12K/yr
  • gutschein zeit statt zeug11K/yr
  • zeit zu zweit geschenk15K/yr
  • gemeinsame zeit geschenk10K/yr
  • gutschein gemeinsame zeit6K/yr
  • zeit verschenken6K/yr

Reviews and returns

What reviews say buyers love and hate about Zeit Statt Zeug

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Qualität insgesamt”
17%of negative reviews mention “Qualität insgesamt”
0.6%of orders come back
“Qualität könnte biiiischen besser sein”
A buyer, on “Qualität insgesamt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Zeit Statt Zeug questions

Answered from the same tracked data.