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xbox series s

Skip it

Weak search conversion (0.9%) — this niche doesn't clear our bar today.

Market size 59Growth 23Conversion 11Competition 25Returns 53Price range 28Avg price 77Brand share 40Review moat 36Quality gap 68

Avg price

Great€95.70

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Good€481K

€481K/yr · 552K searches

Returns

Good2.9%

return rate — above 5% kills the launch gate

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Review moat

Okay2,910.87

avg incumbent reviews — the moat a new listing must climb

Price range

Okay€12.76–€317.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay70%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-3.2%

90-day search growth — must beat 0% to launch

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, xbox series s is a €481K/yr Amazon Germany market (552K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

xbox series s market data

Units sold / yr
3K–4K
avg 500–750/product
Revenue / yr
€287K–€383K
units × avg price
Conversion rate
0.9%
Avg BSR
#664
Page quality
0%
Prime
87%
Sponsored
80%
Out of stock
19.8%
Avg brand age
29 months
Avg seller age
198 days

Competition & brand share

The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

102

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

14%

  • Spect34%
  • G-STORY14%
  • Xbox14%
  • WD_BLACK13%
  • Microsoft6%
  • Venom5%
  • Open — no brand owns it (5 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 85 weeks — -3.2% search growth over the last 90 days.
60K40KPrime Day '25Spike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.3×

Top xbox series s search terms

  • xbox series s468K/yr
  • x boxe serie s24K/yr
  • xbox s16K/yr
  • x box series s11K/yr
  • series s8K/yr
  • xbox series s konsole11K/yr
  • xbox serie s6K/yr
  • x box s4K/yr
  • xbox series s console4K/yr
All search terms

Top xbox series s products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€48K20%€96K30%€144K40%€192K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about xbox series s

What buyers praise and complain about, mined from review topics.

What buyers love

Speicherkapazität26%

“Sehr viel Speicherplatz”

Qualität insgesamt13%

“Super Produkt”

Montage/Installation12%

“Schnelle Installation”

Funktionalität insgesamt7%

“funktioniert einwandfrei”

Buchse/Anschluss/Stecker7%

“Plug and play, tut was es soll”

beworben Vs Tatsächliches Produkt7%

“Funktioniert wie beschrieben”

Benutzerfreundlichkeit7%

“Leichte Bedienung”

Helligkeit/Glanz/Glühen7%

“Kinder augen waren am leuchten”

Gesamtgröße3%

“Sehr gute Passform für schmale Gesichter und kleiner Köpfe, findet man selten”

Preis-Leistungs-Verhältnis3%

“preis Leistung absolut einwandfrei”

What buyers complain about

Preis-Leistungs-Verhältnis20%

“Recht teuer”

Kompatibilität – insgesamt20%

“Ungeeignet für USB-Funkadapter”

Qualität insgesamt20%

“Müll”

Geräuschpegel10%

“für meinen Geschmack ein wenig laut.”

Gesamtgröße7%

“das fällt doch größer aus erwartet.”

Top return reasons

Gesamtgröße33%
Kompatibilität – insgesamt26%
Funktionalität insgesamt11%
beworben Vs Tatsächliches Produkt5%
Farbe4%
Defekt Material/Teile2%
Geräuschpegel2%
Produktzustand2%
Konnektivität – insgesamt2%
Breite2%

Common questions

Is xbox series s profitable to sell on Amazon Germany?
The niche generates €481K/yr across 15 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -3.2%. Flapen's verdict: Skip it (40/100).
How competitive is the xbox series s niche?
11 brands and 102 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in xbox series s?
Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Kompatibilität – insgesamt, Qualität insgesamt. The return rate is 2.9%.
When does demand for xbox series s peak?
Demand peaks in Nov–Dec; the busiest month runs 3.3× the quietest.
What does it cost to enter the xbox series s niche?
Listings span €12.76–€317.12; the average listing price is €95.70 (sweet spot $15–$100). The average incumbent carries 2,911 reviews — the moat a new listing must climb.