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Whiteboard Klein

Fail

Demand is soft, at -20.5% this quarter, so Whiteboard Klein is a Fail.

Flapen Score
45
45 / 100
Ranks 687 of 1,305 Bürobedarf & Schreibwaren niches · −1 vs the category median of 46
Market size
€74K/yr134K searches / yr
90-day growth
-20.5%search demand this quarter
Competition
55%top-5 click share · 15 brands · 20 sellers

Flapen Score

Whiteboard Klein against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Whiteboard Klein is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Whiteboard Klein market on Amazon at a glance

Shoppers on Amazon Germany searched for Whiteboard Klein 134K times last year and spent an estimated €74K. The top 5 brands take 76% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €74K a year.

Searches, last 12 months
134K
Growth, 90 days vs prior 90
-20.5%
Conversion, latest week
4.2%
Market size, estimated
€74Ka year
Peak month
February1.4× the quietest month
Top search term
whiteboard klein46K searches a year

02 · Price

A sale here is worth €13.13.

Listings sell for €13.13 on average, from €5.57 to €38.68. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €13.13 that is €3K to €7K a year per listing.

Average price
€13.13under the $15 to $100 sweet spot
Price range
€5.57–€38.68
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€3K–€7K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #24 within Präsentationszubehör. It carries 3,422 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#24in Präsentationszubehör
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
3,422per listing
Listings tracked
22

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Whiteboard Klein products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

20

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

55%

Top 20: 98%

Open market

20%

  • Brand 132%
  • Brand 219%
  • Brand 312%
  • Brand 47%
  • Brand 56%
  • Brand 64%

Demand

Whiteboard Klein search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Whiteboard Klein search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • whiteboard klein46K/yr
  • mini whiteboard27K/yr
  • whiteboard a412K/yr
  • kleines whiteboard9K/yr
  • whiteboard kinder10K/yr
  • mini whiteboard a45K/yr
  • whiteboard mini6K/yr
  • small whiteboard4K/yr
  • whiteboard din a44K/yr
  • kleine whiteboard tafel3K/yr

Reviews and returns

What reviews say buyers love and hate about Whiteboard Klein

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Qualität insgesamt”
24%of negative reviews mention “Qualität insgesamt”
1.2%of orders come back
“Flop”
A buyer, on “Qualität insgesamt”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Whiteboard Klein questions

Answered from the same tracked data.