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Whiteboard 120x90 Magnetisch

Fail

Demand is soft, at -32.1% this quarter, so Whiteboard 120x90 Magnetisch is a Fail.

Flapen Score
43
43 / 100
Ranks 789 of 1,305 Bürobedarf & Schreibwaren niches · −3 vs the category median of 46
Market size
€124K/yr45K searches / yr
90-day growth
-32.1%search demand this quarter
Competition
75%top-5 click share · 7 brands · 16 sellers

Flapen Score

Whiteboard 120x90 Magnetisch against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Whiteboard 120x90 Magnetisch is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Whiteboard 120x90 Magnetisch market on Amazon at a glance

Shoppers on Amazon Germany searched for Whiteboard 120x90 Magnetisch 45K times last year and spent an estimated €124K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Nov. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 45K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €124K a year.

Searches, last 12 months
45K
Growth, 90 days vs prior 90
-32.1%
Conversion, latest week
7.6%
Market size, estimated
€124Ka year
Peak month
January1.7× the quietest month
Top search term
whiteboard 120x9012K searches a year

02 · Price

A sale here is worth €36.40.

Listings sell for €36.40 on average, from €17.96 to €69.50. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €36.40 that is €4K to €9K a year per listing.

Average price
€36.40inside the $15 to $100 sweet spot
Price range
€17.96–€69.50
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€4K–€9K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #12 within Präsentationszubehör. It carries 18,992 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
46%
Out of stock, average day
14.8%
Average rank
#12in Präsentationszubehör
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
18,992per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Whiteboard 120x90 Magnetisch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

Brands

7 flat

Sellers

16

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

2%

  • Brand 142%
  • Brand 240%
  • Brand 36%
  • Brand 45%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Whiteboard 120x90 Magnetisch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Prime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 1.7×

Search terms

Top Whiteboard 120x90 Magnetisch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • whiteboard 120x9012K/yr
  • whiteboard groß9K/yr
  • magnettafel 120x907K/yr
  • whiteboard 120x90 magnetisch5K/yr
  • whiteboard 90x120cm4K/yr
  • whiteboard 90x1205K/yr
  • magnettafel 90x1203K/yr

Reviews and returns

What reviews say buyers love and hate about Whiteboard 120x90 Magnetisch

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Qualität insgesamt”
23%of negative reviews mention “Qualität insgesamt”
1.2%of orders come back
“Müll”
A buyer, on “Qualität insgesamt”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Whiteboard 120x90 Magnetisch questions

Answered from the same tracked data.