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Weihnachtsgeschenke Mama

Maybe

An estimated 0.2% of orders come back. But shoppers spend an estimated $60K a year here, so Weihnachtsgeschenke Mama is a Maybe.

Flapen Score
62
62 / 100
Top 3% of 1,305 Bürobedarf & Schreibwaren niches · +16 vs the category median of 46
Market size
€60K/yr141K searches / yr
90-day growth
+95.0%search demand this quarter
Competition
41%top-5 click share · 31 brands · 36 sellers

Flapen Score

Weihnachtsgeschenke Mama against its category

The dotted line is the Bürobedarf & Schreibwaren average. Past it, Weihnachtsgeschenke Mama is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Weihnachtsgeschenke Mama market on Amazon at a glance

Shoppers on Amazon Germany searched for Weihnachtsgeschenke Mama 141K times last year and spent an estimated €60K. The top 5 brands take 41% of clicks. Demand peaks in Nov–Dec. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 141K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +95.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €60K a year.

Searches, last 12 months
141K
Growth, 90 days vs prior 90
+95.0%
Conversion, latest week
4.0%
Market size, estimated
€60Ka year
Peak month
December30.5× the quietest month
Top search term
danke mama13K searches a year

02 · Price

A sale here is worth €10.77.

Listings sell for €10.77 on average, from €3.87 to €32.91. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €10.77 that is €0 to €1K a year per listing.

Average price
€10.77under the $15 to $100 sweet spot
Price range
€3.87–€32.91
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #185 within Schreibtischzubehör & Ablage. It carries 382 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
97%
Out of stock, average day
6.0%
Average rank
#185in Schreibtischzubehör & Ablage
Average rating
4.67 starsAmazon Germany average 4.37 stars
Average reviews
382per listing
Listings tracked
34

04 · Newcomers

2 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
2Amazon's first-year sales bar
Average brand age
23 months

Products

Top Weihnachtsgeschenke Mama products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

31 falling

Sellers

36

Top-5 brand share

41%

Top 20: 86%

Top-5 click share

41%

Top 20: 83%

Open market

54%

  • Brand 112%
  • Brand 210%
  • Brand 37%
  • Brand 46%
  • Brand 55%
  • Brand 65%

Demand

Weihnachtsgeschenke Mama search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 30.5×

Search terms

Top Weihnachtsgeschenke Mama search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • danke mama13K/yr
  • für die beste mama der welt5K/yr
  • besondere geschenke mama19K/yr
  • weihnachtsgeschenke mama77K/yr
  • mama geschenk weihnachten26K/yr

Reviews and returns

What reviews say buyers love and hate about Weihnachtsgeschenke Mama

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “Geschenk Zweck”
21%of negative reviews mention “Gesamtgröße”
0.2%of orders come back
“Bisschen klein sonst perfekt”
A buyer, on “Gesamtgröße”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Weihnachtsgeschenke Mama questions

Answered from the same tracked data.