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Wandkalender 2024

soft demand (-47.2% this quarter) — Wandkalender 2024 doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 846 of 1,305 Bürobedarf & Schreibwaren niches · −4 vs the category median of 46

Market size 2Growth 1Conversion 41Competition 39Returns 97Price range 65Avg price 67Brand share 57Review moat 78Quality gap 55
This niche Category average · 1,305 niches

Is Wandkalender 2024 profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Wandkalender 2024 is a €7K/yr Amazon Germany market (16K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jan–Sep–Nov–Dec. Verdict: Skip it — 42/100.

Wandkalender 2024: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -47.2% over the last 90 days and 3.3% of searches end in a purchase.

€7K

revenue / yr

Units sold / yr750
Search volume / yr-47.2%16K
Conversion rate3.3%
Avg price€14.08

Who owns the niche?

The top 5 brands hold 71% of demand, so 29% of the market is open.

29%

open market share

Brands · sellers12 · 16
Top-5 product click share62%
Open market29%
Avg brand age18 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement94%
New entrants (1y)10· 5 succeeded
Avg rating4.4★
Avg reviews439

Top Wandkalender 2024 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

€0€299€598€898€1K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 flat

Sellers

16

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

23%

  • Milula Studios28%
  • Häfft17%
  • Erik Anderson11%
  • Gentle North8%
  • UNITURE7%
  • bandeax6%

Wandkalender 2024 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume16KCVR3.3%Products16Brands12Top 5 Brands71%OOS Rate29.0%Rating4.4★Reviews439Avg BSR#92
1K600Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Nov, Dec · busiest ÷ quietest = 4.7×

What reviews say buyers love and hate about Wandkalender 2024

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
beworben Vs Tatsächliches Produkt14%

Ware, wie bestellt

Dokumentenorganisation/Klassifizierung13%

Schön Platz um Termine einzutragen etc

Design insgesamt11%

Sehr schönes Design

Qualität insgesamt11%

Super Qualität

Gesamtgröße10%

ideale Größe

What buyers complain about

80% of reviews
Gesamtgröße24%

Der kalender ist etwas kleiner als die normal grossen

Druckqualität16%

Juli falsch gedruckt

beworben Vs Tatsächliches Produkt9%

Info gab es auch nicht

Farbe7%

Fehlerhafte farbliche Unterteilung

Falten7%

Kommt zerknittert an

Wandkalender 2024 return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
64%
2beworben Vs Tatsächliches Produkt
7%
3Funktionalität insgesamt
5%
4Qualität insgesamt
4%
5Druckqualität
3%

Common Wandkalender 2024 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Wandkalender 2024 42/100 on Amazon Germany — Skip it. The niche generates €7K/yr across 16 tracked products. 5 of 10 products launched in the last 360 days are still selling. Search demand moved -47.2% over the last 90 days.
Search demand for Wandkalender 2024 on Amazon Germany peaks in Jan–Sep–Nov–Dec, where the busiest month runs 4.7× the quietest.