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Visitenkartenhalter

Visitenkartenhalter shows low returns (0.6%), but soft demand (-17.3% this quarter) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 28% of 1,305 Bürobedarf & Schreibwaren niches · +4 vs the category median of 46

Market size 30Growth 16Conversion 78Competition 64Returns 97Price range 41Avg price 25Brand share 65Review moat 70Quality gap 32
This niche Category average · 1,305 niches

Is Visitenkartenhalter profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Visitenkartenhalter is a €137K/yr Amazon Germany market (199K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 50/100.

Visitenkartenhalter: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -17.3% over the last 90 days and 7.7% of searches end in a purchase.

€137K

revenue / yr

Units sold / yr20K
Search volume / yr-17.3%199K
Conversion rate7.7%
Avg price€8.98

Who owns the niche?

The top 5 brands hold 66% of demand, so 34% of the market is open.

34%

open market share

Brands · sellers27 · 46
Top-5 product click share47%
Open market34%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 39 products

Sponsored placement87%
New entrants (1y)14· 0 succeeded
Avg rating4.6★
Avg reviews698

Top Visitenkartenhalter products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

€0€5K€11K€16K€22K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 falling

Sellers

46

Top-5 brand share

66%

Top 20: 95%

Top-5 click share

47%

Top 20: 83%

Open market

30%

  • Uniclife29%
  • flintronic19%
  • Alethron10%
  • GrueGard4%
  • XCRPRT4%
  • AITEE4%

Visitenkartenhalter demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume199KCVR7.7%Products39Brands27Top 5 Brands66%OOS Rate3.0%Rating4.6★Reviews698Avg BSR#72
5K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Visitenkartenhalter search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • visitenkartenhalter148K/yr
  • visitenkartenständer33K/yr
  • visitenkarten halter8K/yr
  • visitenkarten aufsteller5K/yr
  • visitenkartenhalter acryl3K/yr
  • visitenkarten ständer2K/yr

What reviews say buyers love and hate about Visitenkartenhalter

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Qualität insgesamt33%

Super Qualität

beworben Vs Tatsächliches Produkt10%

Erfüllen ihren Zweck

Preis-Leistungs-Verhältnis10%

Zudem sieht das Etui für den Preis auch noch richtig elegant aus

Benutzerfreundlichkeit7%

Praktisches Teil

Design insgesamt6%

elegantes Design

What buyers complain about

78% of reviews
Preis-Leistungs-Verhältnis23%

aber für 16€ so ein billiges Produkt ist schon überzogen.

Qualität insgesamt19%

Preis - Leistung nicht gut

Funktionalität insgesamt13%

Ist nicht schlecht, kippt aber ständig um. Für uns also nicht geeignet.

Geeignet für den Außenbereich6%

draußen bei Wind ungeeignet.

Speicherkapazität6%

aber in der Tasche selbst wenig Raum einnehmend.

Visitenkartenhalter return rate & reasons

Why buyers send it back, as a share of all return requests.

0.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
41%
2Qualität insgesamt
16%
3Defekt Material/Teile
9%
4Materialqualität
6%
5Farbe
5%

Common Visitenkartenhalter questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Visitenkartenhalter 50/100 on Amazon Germany — Worth a look. The niche generates €137K/yr across 39 tracked products. 0 of 14 products launched in the last 360 days are still selling. Search demand moved -17.3% over the last 90 days.
Search demand for Visitenkartenhalter on Amazon Germany is steady year-round — the busiest month runs 1.3× the quietest.